Digital Marketing Manager
Location: DerbyType: Full-TimeSalary: £55,000
Oscar Digital have partnered with a family-owned wholesale business in Derby seeking to refresh their brand and elevate digital presence. Their mission is to connect with our customers and provide exceptional products and service. They believe in a collaborative work environment and value innovation, creativity, and commitment.
Position Overview:We are looking for an experienced Digital Marketing Manager to lead our marketing efforts. The ideal candidate will have comprehensive end-to-end campaign management experience and be an expert in all aspects of digital marketing, including PPC, SEO, social media management, PR, and print marketing. You will play a critical role in rebranding the business and driving product marketing initiatives.
Key Responsibilities:
1. Develop and execute comprehensive digital marketing strategies to enhance brand awareness and drive customer engagement.
2. Manage and optimize PPC campaigns across various platforms to maximize ROI.
3. Oversee SEO initiatives to improve organic search rankings and website traffic.
4. Lead social media strategy, including both paid and organic content, to grow our online community.
5. Utilize HubSpot and other CRM tools to analyze customer data and improve marketing effectiveness.