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Client:
USP College
Location:
Job Category:
Other
EU work permit required:
Yes
Job Reference:
0d4904083936
Job Views:
55
Posted:
22.01.2025
Expiry Date:
08.03.2025
Job Description:
Job Overview:
Be at the forefront of delivering innovative and inspiring content to a number of stakeholders. This position will lead the collation, creation and distribution of news stories, on-campus activities and educational content to engage all stakeholders.
Take charge of our brand image and how the College is perceived through its external and internal marketing presence. Engage and grow our social followers with content that demonstrates our career-focused and innovative approach to education.
Ultimately, creating and delivering compelling campaigns to meet student recruitment objectives.
Duties & Responsibilities
* Lead in amplifying our social media presence, engaging our vibrant community with compelling content that reflects our innovative approach to education. Keeping ahead of developments and trends to ensure engaging and competitive campaigns.
* Nurture and expand our alumni network, building relationships that strengthen our community and showcase the impact of USP College - driving our career-focused approach.
* Build, forge and maintain meaningful connections with our wider community through social media engagements and conversations.
* Unleash your creativity as you curate and share exciting stories across a multitude of platforms, from newsletters to social media, website to staff intranet.
* Be the driving force and lead our internal communications initiatives, ensuring that colleagues are informed, inspired, and engaged.
* Champion the values and strategic direction of the college and empower others to become brand ambassadors.
* Assist in the preparation, design, and delivery of eye-catching publicity materials for various purposes.
* Coordinate digital campaigns in alignment with our marketing calendar.
* Ensure consistency and adherence in our college brand across all internal and external communications.
* Provide support to the Marketing Team in various operational activities.
* Provide evaluative reports of promotional activities and digital campaigns.
General:
* Actively promote the College’s Equalities and Diversity policies.
* Adhere to and proactively promote the College’s Values and Behaviours.
* Understand that Safeguarding is a shared cross College responsibility.
* Carry out supplementary evening or weekend duties as required.
* Participate in staff CPD days.
* Comply with the requirements of College Policies and Procedures.
* Be responsible for the implementation of and compliance with the College’s Health and Safety policy.
* Champion and embody best practice College developmental activities.
* Participate in Student CPD days.
Job Requirements:
* Experience in social media management.
* Proven ability to produce engaging content across various platforms.
* Strong writing skills in marketing, journalism, or related fields.
* Familiarity with social media analytics and campaign measurement.
* Proficiency in design software such as Adobe Creative Suite.
* Photography skills.
The right candidate will have:
* Degree in Marketing or related field.
* Experience in website content management.
* Previous engagement with media contacts and press releases.
* Knowledge of the FE environment or related sectors.
* Experience in advertising or working with brand agencies.
We are the leading college in Essex for technological advancements in education. Our strategic career-focused approach means our relationships within our community, local and regional employers are at the heart of everything we do.
Why choose us:
Our strategy is to create a Career Focused, Digital Learning environment, ensuring that the learner experience and our relationship within our community, local and regional employers, are at the heart of everything we do.
What we offer:
* A dedicated and friendly team of professionals.
* Annual Staff Awards.
* CPD days for growth and development.
* Free onsite parking.
* Staff appreciation days.
* Onsite Starbucks & Restaurant.
* Electric Vehicle Scheme.
* Discounted gym membership.
* Fully immersive teaching rooms.
* Hybrid Working available.
* Free Employee Assistance Programme available 24/7.
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Created on 22/01/2025 by TN United Kingdom
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