New Contract: Marketing Data Scientist
Duration: 6-Month ContractRate: £450/day (via Umbrella)Location: Central London (3 Days On-Site)
A leading global company is seeking an experienced Marketing Data Scientist to join their Search Engine Marketing team on an initial 6-month contract. You'll play a key role in leveraging data to support marketing strategies and provide actionable insights.
Key Responsibilities:
* Deliver data-driven insights and analytics to empower marketing and sales teams.
* Design and build custom dashboards and presentations using web analytics tools to inform key stakeholders.
* Optimise and enhance existing reporting processes to ensure operational efficiency and accuracy.
* Lead end-to-end business analytics projects, from data collection and analysis to final presentation of insights.
* Develop advanced models for audience segmentation, benchmarking, trend analysis, and competitive insights.
* Work closely with cross-functional teams to ensure alignment on data strategies and business objectives.
* Design and execute A/B tests to improve marketing campaign performance and effectiveness.
Essential Skills & Experience:
1. 5-7 years of experience developing advanced Tableau visualizations and dashboards.