* Job Title: Digital Account Director
* Job Type: Full-time, permanent position
* Primary Location: Glasgow City Centre (Hybrid working)
* Reports to: Managing Director
* Salary: From £40k per year
About us:
MLT (Formerly Moore Legal Technology) combines 20 years of legal sector marketing expertise with innovative, AI-enhanced digital marketing strategies. MLT focuses on delivering exceptional ROI and robust online growth specifically for law firms, ensuring our clients not only keep pace with industry evolution but remain ahead of the curve.
We understand the unique challenges and opportunities of the legal market, offering bespoke, results-focused solutions tailored to the needs of each firm.
MLT has ambitious growth plans after an extensive re-structure and brand relaunch over the last 12 months to prepare for the new opportunities that tech innovation and AI bring to the world of digital marketing for law firms. We thrive on good teamwork, work-life balance and a touch of our own relaxed humour. We’re pet friendly too (for well-behaved pets).
If you genuinely want to embrace everything that is changing in the digital world, build your own team and craft the future of legal sector marketing, then this opportunity is for you.
Job description:
MLT Digital is seeking a dynamic and experienced Account Director to manage and develop a portfolio of low-touch legal sector clients. This pivotal role combines client relationship management, strategic growth initiatives, and project management to ensure the success and satisfaction of our clients within the digital, AI-driven marketing landscape.
Key responsibilities:
* Manage and grow a portfolio of approx. 30 low-touch legal sector clients
* Adhere to strict and accurate briefing, scoping, and delivery protocols
* Develop and implement strategic digital marketing roadmaps/plans tailored to each client's needs and goals, underpinned by performance data
* Collaborate with internal teams (Operations, Content, SEO, PPC, Data, and Marketing) to ensure high-quality delivery of services
* Identify upselling and cross-selling opportunities to expand client accounts using AI-driven market insights and gap analysis
* Monitor and report on campaign performance, providing insights and recommendations for optimisation and development
* Lead client meetings and presentations, effectively communicating complex digital marketing concepts
* Manage project timelines, budgets, and resources to ensure client satisfaction and agency profitability
* Stay updated on industry trends, particularly in AI-driven marketing, automations, and agents for the legal sector
Required experience:
* 10+ years of experience in digital marketing, with at least 7+ years in a leading client-facing role
* At least 12 months working knowledge and experience of AI-driven strategies and/or tools – ChatGPT mandatory, Claude, Gemini, Co-Pilot, Perplexity – familiarity is acceptable
* Experienced level for Teamwork, Asana, Monday, or other Project Management Software
* Strong understanding of digital marketing channels, including SEO, PPC, content marketing, and social media
* Experience in the legal sector or professional services industry is highly desirable
Soft skills:
* Excellent project management skills, with the ability to juggle multiple projects and deadlines
* Confidence and adaptability to navigate conversations with high-achieving professionals
* Superior communication and presentation skills, with the ability to explain complex concepts to non-technical professional clients
* Strong analytical skills and data-driven decision-making abilities
* Proven record of accomplishment of managing and growing multiple client accounts simultaneously
* Exceptional relationship-building abilities, with a focus on trust and long-term partnerships
* Adaptability and resilience, particularly when dealing with demanding legal professionals
* Strategic thinking and problem-solving skills
* Empathy and active listening to understand and address client needs effectively
* Ability to remain calm under pressure and manage conflicting priorities
* Proactive approach to identifying and addressing potential issues before they escalate to the Operations Director and/or Performance Director
Additional requirements:
* Degree in Marketing, Business, or related field
* Knowledge of WordPress, Weblium and Joomla platforms would be ideal but not essential
* Willingness to work in Glasgow City Centre Tue-Thu minimum weekly, 3 days out of 5
Compensation and benefits:
* Salary from £40,000 per annum
* Performance-related bonus structure
* 25 days holiday plus statutory
* Company matched pension plan
* Opportunities for professional development and career growth within MLT
How do I apply?
* Please send an up-to-date CV and cover letter to Managing Director, Gav Clark: gavclark@mltdigital.co.uk
* 2 references required
Or alternatively, visit our site and apply: https://www.mltdigital.co.uk/careers/account-director/
We look forward to hearing from you.
We value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
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