Role Overview: We are looking for a Paid Demand Generation Specialist who is highly data-driven and results-oriented, with a deep understanding of full-funnel attribution-ideally tracking performance from keyword to revenue. In this highly dynamic role, you will own, execute, and optimize global paid marketing campaigns, collaborating with cross-functional teams and delivering impactful results visible to senior leadership. Key Responsibilities: Campaign Strategy & Execution: - In EMEA (Europe, Middle-East, India & Africa): Partner with our local campaign manager to design landing pages, conduct keyword research, and manage attribution, implementation, and retargeting campaigns (Google Ads, Bing Ads, LinkedIn Paid Ads using HubSpot & SFDC). - In North America: Work with our local NAMER campaign manager on landing page design, banner creation, and other assets, while fully owning campaign performance(Google Ads, YouTube Ads, Bing Ads, LinkedIn Paid Ads using HubSpot & SFDC). Experience with ABM campaigns a Plus Data-Driven Decision Making: - Implement and manage full-funnel attribution models, connecting campaign performance to business outcomes, including revenue. - Leverage analytics to track KPIs, improve ROAS, and provide actionable insights to drive results Collaboration & Leadership: - Engage with product managers, sales teams, and marketers to align campaigns with business objectives. - Share insights and performance updates with senior leadership, demonstrating (and visualizing) the impact of paid demand generation efforts. Qualifications: - 5 years of experience in paid demand generation, digital marketing, or performance marketing. - Proven track record in managing paid campaigns, to build marketing generated funnel across Google Ads, Bing, LinkedIn Paid, and YouTube Paid. - Expertise in full-funnel attribution, conversion tracking, and connecting performance metrics to revenue. - Strong analytical mindset with a focus on driving data-informed decisions and achieving measurable results (ROAS - Return On the Spend). - Exceptional project management skills, with the ability to handle multiple campaigns and stakeholders effectively. - Experience in a global, collaborative role is a plus. Salary for the position based in Slovakia: - 2 500 EUR/base salary - 15 % ICP bonus Why to join our team: We are passionate about building extraordinary teams and strive for continuous improvement. We provide space for your growth, remote working conditions and competitive salary. Let's join us to achieve the extraordinary together Fortive Corporation Overview Fortive's essential technology makes the world stronger, safer, and smarter. We accelerate transformation across a broad range of applications including environmental, health and safety compliance, industrial condition monitoring, next-generation product design, and healthcare safety solutions. We are a global industrial technology innovator with a startup spirit. Our forward-looking companies lead the way in software-powered workflow solutions, data-driven intelligence, AI-powered automation, and other disruptive technologies. We're a force for progress, working alongside our customers and partners to solve challenges on a global scale, from workplace safety in the most demanding conditions to groundbreaking sustainability solutions. We are a diverse team 17,000 strong, united by a dynamic, inclusive culture and energized by limitless learning and growth. We use the proven Fortive Business System (FBS) to accelerate our positive impact. At Fortive, we believe in you. We believe in your potential-your ability to learn, grow, and make a difference. At Fortive, we believe in us. We believe in the power of people working together to solve problems no one could solve alone. At Fortive, we believe in growth. We're honest about what's working and what isn't, and we never stop improving and innovating. Fortive: For you, for us, for growth. About Hengstler Hengstler is a leading European manufacturer of industrial components for counting and control applications. We supply customers from the most diverse industries, such as automation, mechanical engineering, medical technology and drive technology.For over 170 years we have been known worldwide for our many years of experience and competent service, broad application know-how and high flexibility resulting from a large number of product variants and solutions. We Are an Equal Opportunity Employer. Fortive Corporation and all Fortive Companies are proud to be equal opportunity employers. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. Fortive and all Fortive Companies are also committed to providing reasonable accommodations for applicants with disabilities. Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at applyassistancefortive.com. Pay Range The salary range for this position (in local currency) is 71,100.00 - 132,100.00 The salary range for this position (in local currency) is 71,100.00 - 132,100.00 We are an Equal Opportunity Employer Fortive Corporation and all Fortive Companies are proud to be equal opportunity employers. We value and encourage diversity and solicit applications from all qualified applicants without regard to race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity or expression, or other characteristics protected by law. Fortive and all Fortive Companies are also committed to providing reasonable accommodations for applicants with disabilities. Individuals who need a reasonable accommodation because of a disability for any part of the employment application process, please contact us at applyassistancefortive.com.