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Are you a dynamic and strategic marketer with a passion for driving growth and increasing brand awareness in the utilities industry? Our client, a leading company in the utilities sector, is seeking a talented Head of Marketing and Ecommerce to join their team on a temporary contract basis for 6 months. As the Head of Marketing and Ecommerce, you will have the opportunity to shape the company's marketing strategy, optimise their digital presence, and contribute to their overall growth objectives.
Role: Head of Marketing and Ecommerce
Location: Windsor Hybrid (3 days a week onsite, 1 day in London)
Duration: 6 Months
Key Responsibilities:
1. Developing and executing the company's marketing strategy to increase brand awareness and drive growth across their British Gas Services & Solutions division.
2. Leading marketing activity that showcases why our client should be customers' first port of call and number one choice.
3. Driving growth of online sales channels and digital marketing initiatives for a range of products and services.
4. Leading the development and execution of digital strategies that align with the company's goals and optimise the customer's online shopping experience.
5. Steering the direction of the company's ecommerce efforts, analysing market trends, and leveraging data to make informed decisions that enhance profitability and brand presence in the digital realm.
6. Managing budgets and ensuring that all marketing and ecommerce activities align with the company's goals.
7. Collaborating with cross-functional teams to implement new technologies and campaigns that enhance the ecommerce experience.
Minimum Requirements:
1. Extensive experience in managing large scale, multi-million £ budget marketing campaigns across various media and marketing channels, with specific experience in TV, radio, and digital channels.
2. Deep expertise in digital marketing strategy development and execution, with knowledge of cutting-edge digital marketing strategies, tactics, and tools.
3. Demonstrable experience in using data and analytics to drive marketing effectiveness and influence the direction of marketing activities.
4. Strong leadership skills and the ability to build and develop a high-performing marketing and ecommerce team.
5. A strong understanding of ecommerce platforms and technologies.
6. Experience managing cross-functional teams and a track record of delivering significant revenue growth.
Join our client's team and make a significant impact on their marketing and ecommerce initiatives. If you are a results-driven marketer with a passion for innovation and growth, this is the perfect opportunity for you. Apply today and take your career to new heights!
Candidates will ideally show evidence of the above in their CV to be considered.
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