Head of Research & Quality
Location: London, Grays Inn Road
Time Type: Full time
Posted On: Posted 2 Days Ago
End Date: April 6, 2025 (30+ days left to apply)
Job Requisition ID: R091061
Kantar Media helps partners understand the changing advertising landscape. Specializing in audience measurement, consumer targeting, and in-depth intelligence into paid, owned, and earned media, their global coverage and local expertise enable a better understanding of media audiences and their relationships with brands.
Kantar Media is a wholly owned but operationally independent part of the Kantar Group.
About the Role:
The Screenwise Panel is an audience measurement panel that we have been running for Google for 14 years. The key purpose of the Head of Research and Quality is to oversee the running of the panel to ensure that we deliver the service required to the client in terms of a well-balanced and reporting panel with daily delivery of TV data.
In this role, you will work closely with our operations teams in both Media and KWP to ensure that both teams focus on the elements of panel activity that are most likely to meet the client’s needs. You will set priorities for the teams in terms of targeting and review the impact of this activity. You will ensure that ongoing recruitment is conducted to top-up the panel and maintain panel balance. You will oversee ongoing panel reviews to ensure that the data held for our panel remains up-to-date and relevant.
This is a client-facing role, and the Head of Research and Quality will be one of the main client contact points with regular contact with product owners and client managers at Google.
This role will have two direct line reports who are responsible for the day-to-day running of the panel:
* Research and Data Manager
* Panel Experience and Quality Manager
Job Role Requirements:
* Reviewing and assessing panel performance against service requirements.
* Reviewing and assessing ongoing panel recruitment needs.
* Reviewing the TV data produced to understand whether it reflects the UK TV market.
* Trialling new research approaches to recruit hard-to-reach audiences.
* Working with operations, service, and central teams in following up and resolving identified issues.
* Overseeing ad hoc projects to meet the clients’ needs.
* Manage and motivate a team of two.
* Work closely with the Head of Research and Quality on Origin to optimize resources and ensure best practices.
* Financial project management – ensure timely and accurate client invoicing and review the ongoing project budget.
Role Requirements:
* Strong client management skills.
* Ability to work effectively and efficiently across teams.
* A passion for media and audience measurement.
* Good understanding of research approaches for panel recruitment.
* Good understanding of the UK media market, with use of TV analysis systems an advantage.
At Kantar, the diversity of our employees provides a richer environment for our employees and broader depth and breadth of thinking for our clients. Kantar is committed to inclusion and diversity; therefore, we welcome applications from all sections of society.
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