Job Title: Digital Automation Marketing Manager (Remote - Minimal Travel)
Duration: 3-month contract-to-hire
Location: Remote (with occasional travel to Boston, MA)
Hourly Rate: $30–35 per hour (W2)
Start Date: ASAP
Job Overview: We are in search of a motivated and dedicated Digital Automation Marketing Manager to become an integral part of our team in a dynamic and flexible remote position. This role not only offers the prospect of professional growth but also the potential for a full-time career following the contract period. If you have a passion for utilizing marketing automation tools such as Marketo and excel in a fast-paced environment, this opportunity could be the ideal match for you.
Key Responsibilities:
* Engage in comprehensive training on marketing automation tools, specifically Marketo, to enhance your expertise.
* Develop and implement captivating email and event marketing campaigns, monitoring their deployment and performance while applying A/B testing techniques to optimize outcomes.
* Optimize graduate program web pages to maximize conversions, utilizing Google Analytics for data analysis, in collaboration with the Web Manager and external agencies to ensure a seamless user experience.
* Manage multiple projects concurrently using Trello, ensuring deadlines are met without the need for constant supervision.
* Collaborate effectively with team members to align campaign strategies and execution across various channels and platforms.
* Regularly analyze campaign performance metrics to provide insightful feedback for ongoing improvement.
Required Skills:
* Bachelor’s degree, preferably in Marketing, Communications, Journalism, or a related field.
* A minimum of 1-3 years of hands-on experience in digital marketing, particularly in web and email campaign management.
* Strong organizational and project management skills to effectively juggle multiple initiatives and timelines.
* Familiarity with marketing automation tools, with a willingness to learn and adapt to tools like Marketo, focusing on campaign deployment and performance analysis.
* Ability to think critically, developing strategies that extend beyond basic campaign execution, ensuring the optimization of all efforts.
* Proven capability in fostering remote relationships and collaborating efficiently with cross-functional teams.
* Proficient presentation skills to communicate ideas and campaign outcomes confidently in both written and verbal formats.
Career Growth Opportunities:
This position provides extensive training in marketing automation tools, particularly Marketo, fostering skill enhancement and professional development. The potential for transition to full-time employment post-contract opens doors for further career advancement within the organization.
Compensation and Benefits:
* Competitive hourly rate of $30–35 (W2)
* Eligibility for health insurance and retirement plans
* Access to resources essential for success in a collaborative and fast-paced environment
By joining our team, you will have the opportunity to engage in a stimulating and fulfilling role within the realm of digital marketing, contributing to innovative campaigns and experiencing personal and professional growth.
Employment Type:
Full-Time
Education Level:
No formal educational credential
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