Summary
This role will work closely with both our Digital Performance and Brand Marketing teams, supporting the delivery of integrated digital marketing activity across paid media, email, social media, and UX journeys.
Wage
£16,000 a year
Training course
Multi-channel marketer (level 3)
Hours
Monday - Friday, 9.00am - 5.00pm
36 hours 30 minutes a week
Start date
Wednesday 7 May 2025
Duration
1 year 6 months
Positions available
1
Work
Most of your apprenticeship is spent working. You’ll learn on the job by getting hands-on experience.
What you’ll do at work
* Support the setup and optimisation of campaigns across Google Ads & Microsoft Ads, YouTube Ads and paid social platforms
* Learn how to write, test and evaluate ad copy across Google and Microsoft PPC campaign
* Help build and maintain performance dashboards and reports using Google Sheets and Looker Studio
* Assist with day-to-day campaign checks, tracking performance and identifying areas for improvement
* Support the Brand and Digital teams in delivering integrated digital marketing campaigns across paid search, YouTube, email and social media channels
* Help manage our product data feeds using Feedonomics and Google Merchant Centre and learn how feed quality impacts shopping ad performance
* Collaborate with the SEO team to update content and improve on-page optimisation
* Assist with content and creative testing, including reviewing ad copy, image and video ad adverts and analyse their performance
Where you’ll work
2 Gregory Street
Hyde
Cheshire
SK14 4TH
Training
Apprenticeships include time away from working for specialist training. You’ll study to gain professional knowledge and skills.
College or training organisation
QA LIMITED
Your training course
Multi-channel marketer (level 3)
Equal to A level
Course contents
* Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
* Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
* Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
* Use research/survey software to gather audience insight and/or evaluation to support the project.
* Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
* Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
* Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
* Use software to design and create marketing assets to meet the technical specification.
* Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
* Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
* Use a website content management system to publish text, images, and video/animated content.
* Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
* Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
* Identify and use data and technologies to achieve marketing objectives.
* Monitor and amend campaigns to meet budget requirements including time and monetary costs.
* Review campaigns regularly to ensure effectiveness, to optimise the results.
* Measure and evaluate campaign delivery to identify areas for improvement.
* Use data analysis tools to record, interpret and analyse customer or campaign data.
* Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
* Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
* Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
* Use research/survey software to gather audience insight and/or evaluation to support the project.
* Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
* Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
* Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
* Use software to design and create marketing assets to meet the technical specification.
* Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
* Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
* Use a website content management system to publish text, images, and video/animated content.
* Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
* Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
* Identify and use data and technologies to achieve marketing objectives.
* Monitor and amend campaigns to meet budget requirements including time and monetary costs.
* Review campaigns regularly to ensure effectiveness, to optimise the results.
* Measure and evaluate campaign delivery to identify areas for improvement.
* Use data analysis tools to record, interpret and analyse customer or campaign data.
Your training plan
This training plan has not been finalised. Check with this employer if you’ll need to travel to a college or training location for this apprenticeship.
More training information
Why choose our Multi-Channel Marketer apprenticeship?
QA’s Multi-Channel Marketer Level 3 apprenticeship provides a solid foundation of practical skills integral to becoming competent in fast-paced marketing roles.
It is widely accepted that we are facing a severe crisis when it comes to the gap between digital skills needed by employers and available talent. QA designed our workplace learning programmes to help organisations and individuals build in-demand marketing capabilities across channels, both by finding and developing new talent and through the upskilling of existing teams.
QA’s Multi-Channel Marketer Level 3 apprenticeship programme enables the apprentice to:
* Learn the necessary skills to enhance business performance in the marketplace.
* Develop knowledge, skills and behaviours aligned to the Mutli-Channel Marketer apprenticeship standard, being able to apply them in context.
Gain the following qualifications upon successful completion of the programme:
* Level 3 Multi-Channel Marketer apprenticeship standard
Tools and technologies learned:
* Apprentices will learn to use Google Analytics, SurveyMonkey, WordPress, Hootsuite, Mailchimp, Canva, Powtoon, Moz, W3Schools, JDoodle and all the major social media networks
Requirements
Essential qualifications
GCSE in:
* 3 of any subject (grade 4+ (A* - C))
* Maths & English (grade 3+ (D or above))
Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.
Skills
* Communication skills
* Attention to detail
* Number skills
Other requirements
Our apprenticeships are the perfect way to gain new skills, earn while you learn, and launch yourself into an exciting future. With over 30,000 successful apprenticeship graduates, we're a top 50 training provider, dedicated to helping you succeed. Interested? Apply now!