Job Description
Paid Search Lead
To support continued growth, we are looking for a Paid Search Lead to join our team.
Location: Chesterfield, Manchester
Job type: Full time, permanent. 35 hours per week
Salary: £35-42k (depending on experience)
Working model: In-office / Hybrid - remote
Benefits: ‘Employment Ownership Trust (EOT)’ tax-free company bonus scheme; flexible working; gym membership; regular team building events and socials. Access to Electric Vehicle salary sacrifice scheme.
Career & Personal Development: Learning and development programme, continuous professional development opportunities, well-being programme
Life at CNS
As one of the fastest growing regional agencies in the UK, there's a real sense of excitement at CNS where nothing stands still for long. We continue to grow the teams across all departments to allow us to add to the existing talent who are driving significant growth for our clients and for CNS.
Our company vision is to make CNS the best place to work in marketing. We offer a generous benefits package and a great environment; allowing our teams to enjoy their work, to learn and to make a real difference.
We have offices in Chesterfield, Manchester and Birmingham with aspirations to expand further. We work with well-known national brands as well as regional clients. We are a results-led agency and have been awarded Winner of ‘Campaign Best Places to Work 2024’, ‘Highly Commended in The Drum Awards Marketing EMEA’ and ‘Best Media Planning & Buying Agency (Large)’ at the 2023 UK Agency Awards, ‘Best Media Buying Agency (Global)’ at the 2024 Global Agency Awards. We’re also certified advertising partners with Google, Meta and Microsoft.
About the Role
To support continued growth, we are looking for a Paid Search Lead to join our team.
You will be responsible for leading the development, planning, and execution of our clients paid search strategy (predominantly Google & Bing) ensuring it aligns with overall client objectives. You will be passionate and excited about achieving success for B2B and B2C clients, understanding audiences, coming up with new and innovative ideas using data and insights to drive campaigns.
As well as this, mentorship & support to the other members of the team is an integral part of this role.
Working closely with the Performance Marketing Manager and other members of the Digital team, you will help to ensure we are delivering best-in-class campaigns for our clients and building successful client relationships.
As a Lead role in Paid Search, your knowledge and experience will be valuable to other members of the team. It’s key that this experience is shared in a mentoring capacity. Including regular opportunities to ensure all campaigns are achieving optimum results.
We’d also value your input on establishing new ways of working for the digital team as well as keeping abreast of emerging trends within social media.
Highlights of the role
* We’re seeking a skilled Paid Search Lead who’s passionate about driving exceptional results.
* Oversee all aspects of paid search account management and optimisation, including campaign structure, keyword management, and ad copy testing.
* Manage and monitor daily paid search spend to guarantee optimal performance and return on investment.
* Conduct in-depth competitor research and analysis to inform and refine strategies.
* If this sounds like your ideal role, we’d love to hear from you
What does success look like?
* Develop and implementation of paid search strategies aligned with client goals and objectives.
* Execute day-to-day management of paid search campaigns, including campaign setup, optimisation, monitoring, and reporting
* Developing and presenting detailed search advertising plans backed by data and industry
* Prioritising own workload.
* Conducting competitor research.
* Creating client reassurance and building strong relationships.
* Keeping clients informed of campaign performance and opportunities.
The ideal candidate will have…
* At least 4/5+ years of relevant experience.
* Strong work ethic, a passion for digital marketing and continuous self learning.
* Agency experience is desirable, but not essential.
CNS Media Ltd are passionate about creating a workplace that promotes and celebrates diversity. We are committed to attracting, recruiting, retaining and developing a diverse workforce. Our diversity and uniqueness not only drives but empowers our creativity.