Summary
A varied and exciting role is available at Ascot International Ltd. They a looking for marketing apprentice to join their team. This role will predominantly involve looking after the organisation’s social media accounts.
Wage
£14,196 a year
Training course
Multi-channel marketer (level 3)
Hours
9am - 5:30pm, Monday - Friday.
37 hours 30 minutes a week
Possible start date
Monday 31 March
Duration
1 year 6 months
Positions available
1
Work
As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.
What you’ll do at work
In this role you will:
• Produce digital promotional content for business
• Measure the effectiveness of digital promotional activity for business
• Google Analytics/ Google Trends
• Research, develop, and maintain knowledge of key marketing and advertising opportunities for targeting different audiences
• Producing Digital Promotional Content For Business
• Coordinate with influencers or other brands for partnerships or collaborations.
• Monitor competitors and industry trends to identify opportunities for growth
Requirements:
• Proven experience as a Social Media Specialist or similar role
• Strong understanding of social media platforms and their respective audiences
• Excellent written and verbal communication skills
• Proficiency in social media management and analytics tools
• Experience with paid social media advertising (Facebook Ads, Instagram Ads, etc.)
• Strong organizational and multitasking skills
• Creativity and the ability to think outside the box
Preferred Skills:
• Graphic design or video editing skills (Photoshop, Canva, Final Cut, etc.)
• Knowledge of SEO and digital marketing best practices
• Ability to work independently and in a team environment
How you will be supported?
Full training and support will be provided by The Growth Company to help you achieve your apprenticeship and reach your full potential in your role.
What will happen next?
New applicants to The Growth Company who meet any basic entry requirements of the role will be contacted within two working days to be invited to meet a member of our team.
You will then have the opportunity to find out:
• More about this vacancy and any others you are suitable for
• Any training you need to complete
• What the next steps will be
How you could get there
If you would be catching public transport for this role, visit the Journey Planner on to see how you would get there and how long it would take.
Where you’ll work
ASCOT HOUSE
WELCROFT STREET
STOCKPORT
SK1 3DF
Training
An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.
College or training organisation
THE GROWTH COMPANY LIMITED
Your training course
Multi-channel marketer (level 3)
Equal to A level
Course contents
* Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
* Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
* Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
* Use research/survey software to gather audience insight and/or evaluation to support the project.
* Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
* Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
* Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
* Use software to design and create marketing assets to meet the technical specification.
* Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
* Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
* Use a website content management system to publish text, images, and video/animated content.
* Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
* Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
* Identify and use data and technologies to achieve marketing objectives.
* Monitor and amend campaigns to meet budget requirements including time and monetary costs.
* Review campaigns regularly to ensure effectiveness, to optimise the results.
* Measure and evaluate campaign delivery to identify areas for improvement.
* Use data analysis tools to record, interpret and analyse customer or campaign data.
* Develop or interpret briefs for external or internal stakeholders and measure delivery in-line with the specification and agreed timelines
* Plan and coordinate a marketing activity using marketing tactics to acquire and retain one or more customer segments using available resources.
* Contribute to the generation of innovative and creative approaches across video, images, and other formats, both online and offline, to support campaign development.
* Use research/survey software to gather audience insight and/or evaluation to support the project.
* Use copywriting techniques to write persuasive text/copy to meet a communications objective ensuring it is in-line with organisational brand guidelines.
* Build and implement multi-channel campaigns across a variety of platforms, either offline or digital media.
* Proofread marketing copy ensuring it is accurate, persuasive and is on brand.
* Use software to design and create marketing assets to meet the technical specification.
* Contribute to the research of external suppliers to support recommendations and procurement of marketing goods and services.
* Organise offline and digital assets ensuring they are co-ordinated and legally compliant.
* Use a website content management system to publish text, images, and video/animated content.
* Create and maintain spreadsheets to support marketing activities such as project/budget planning and organisation of marketing assets.
* Use technology and software packages to support day to day activities, e.g., stakeholder communications, development of briefs, data analysis, report writing, presentations and project management.
* Identify and use data and technologies to achieve marketing objectives.
* Monitor and amend campaigns to meet budget requirements including time and monetary costs.
* Review campaigns regularly to ensure effectiveness, to optimise the results.
* Measure and evaluate campaign delivery to identify areas for improvement.
* Use data analysis tools to record, interpret and analyse customer or campaign data.
Your training plan
* L3 Multi-channel marketer Apprenticeship Standard
Requirements
Essential qualifications
GCSE in:
* English (grade 4)
* Maths (grade 4)
Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.
Skills
* Communication skills
* IT skills
* Attention to detail
* Organisation skills
* Creative
* Knowledge of social media
* Interpersonal skills
* Knowledge of Microsoft Office
* Proficiency in social media
* Proficiency in analytics tools