CRM Marketing Specialist
Up to £40,000 per annum (depending on experience)
Chelmsford, Essex
Permanent/Full Time
Monday to Friday 9am to 5.30pm (OFFICE BASED ROLE ONLY)
Our clients, a fast-paced and high growth company, is the UK’s leading training organisation helping thousands of Business Owners, Entrepreneurs and Celebrities build, grow and scale the business.
In this role, you will be working alongside the clients in-house acquisitions marketing team and you will have the opportunity to have a big impact in a growing and exciting company.
Key duties include:
* Maintain and manage the CRM database, ensuring data accuracy and integrity.
* Oversee data segmentation and analysis to identify customer trends and behaviours and devise effective targeting strategies to maximise impact.
* Assist with the development and implementation of a variety of different marketing campaigns.
* Design and build automated nurture sequences for new leads to drive engagement and conversions.
* Create and optimise landing and order pages to ensure a seamless user experience
* Set up and maintain automation using Zapier, Keap, or similar programs, ensuring that processes run smoothly and efficiently.
* Research and develop business training programs with a focus on branding, social media, and AI.
* Continuously optimise internal procedures and workflows to improve efficiency and outcomes.
* Work closely with other departments to streamline and implemen...