Direct message the job poster from ECW Search
Co-Founder of ECW Search & Head of Talent at Purpose Driven Foods - Working with Boards & Founders driving hiring efficiencies & cost reduction, from…
Senior Brand Manager - Interim Drinks
Midlands HQ
* Bonus
* Other Softer Benefits
The Company:
We are delighted to partner with a British Drinks brand to hire an interim SBM with a view to permanent hiring subject to conditions. This is no normal. Huge investment backing means marketing budgets are strong and there is masses of growth to go after here. This is a business with a fantastic SLT and a super autonomous culture allowing you to genuinely get on with the task at hand. It is as far away from micro management as it comes!
The Role
This Senior Brand Manager opportunity has a big part to play in the wider marketing team. This is an integral role to strengthen relationships with customers, create robust marketing creative plans and launch new products to bolster their impressive armoury.
As a Senior Brand Manager you will work with the SLT to determine product and brand strategy across the retail landscape. Part of the role will include working closely with the Commercial Sales team and you will be responsible for the pricing model, product portfolio and campaign management from cradle to grave.
You will also...
* Contribute to the development of the Brand strategy.
* Collaborate in all marketing activities including promotions, advertising, media production, packaging, branding, public relations, trade shows, market research for a select group of brands, and SKU rationalisation.
* Partner with local agencies for key brands and marketing activity.
* Develop and execute trade marketing plans.
* Build and be responsible for product strategy, selection and assist with pricing for brands.
* Activate marketing plans ensuring action plans are delivered on.
* Analyse UK & Irish market for key trends, identifying new opportunities for products.
* Develop brand preview marketing presentations and attend customer preview meetings.
* Develop data and sales trackers to better identify trends and results.
* Continually review performance against key performance metrics, continually optimising plans to create impact.
Your Background:
We need self-motivated, highly energetic people who have a passion for brands and bringing top class activation and product to consumers.
Brand Management or Product Marketing experience is essential as you will be working with a broad portfolio of products managing projects and wearing several hats in this broad Marketing role.
The ideal is someone who is currently at SBM or Marketing Manager level and wants to truly own your role and make a big difference in a business who empower total autonomy. This business are an inclusive and forward-thinking employer who support and nurture employees to succeed.
Qualifying criteria:
* 3 - 5 years of brand management experience.
* Prior FMCG marketing experience ideally in a Branded Consumer/Retail business.
* Excellent project management skills and ability to work under pressure.
* Demonstrated ability to execute results against strategy and meet critical deadlines.
* Creative thinker.
* A strong relationship builder.
* Thrives in a fast-paced environment.
If you have the background we are looking for above, then please apply via Linkedin. Or contact us on contact@ecwsearch.com
Seniority level
* Mid-Senior level
Employment type
* Part-time
Job function
* Marketing, Public Relations, and Project Management
Industries
* Food and Beverage Manufacturing, Beverage Manufacturing, and Retail
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