Location: Warrington
Company: Sonova UK
Employment Type: Full-time
Role Purpose:
We have an exciting opportunity for a Channel Marketing Manager working within a small to medium size group company. This is a fantastic opportunity for an experienced Marketing Executive who is looking for the next step in their career. The successful candidate must have a positive, inclusive and inspirational mindset as you will be responsible for planning and executing the B2B2C Channel Marketing Strategy for the Phonak Nationals & Government, including Roger, channel to support our growth agenda.
About The Role:
* Manage the strategic development and co-ordination of customer-centric, loyalty-based value added services e.g. LEAD (NHS) & Specsavers
* Support and deliver commercial marketing to drive rechargeable penetration rate in the NHS
* Support commercial team in regaining paediatric leadership position and achieve maximum share in NHS contracts
* Use commercial marketing tactics to increase Specsavers SOW in AQP, Advance & branded
* Establish Voice of Customer feedback forums in relevant channels
* Accountability for the Roger team marketing strategy across all channels
* Collaborate with the wider marketing team to manage external agency relationships to maximise efficiencies
* Own key industry / launch events from ideation to execution, with support from Marketing Associate, Commercial Marketing
* Collaborate with the Senior Manager, Commercial Marketing to deliver impactful launch campaigns
* Succession plan for local HK Commercial Marketing Excellence lead across all channels
* Act as a core member of the marketing team and take an active part in the definition of the marketing strategy and channel marketing plan
* Applying leadership principles on a day to day basis
* Establishing self as a key stakeholder and decision maker for the channels
* Work with a continuous improvement mindset and put our Sonova values at the heart of everything we do
* Monitor and respond to competitor changes, market trends, regulatory changes, and industry challenges.
* Establish and maintain effective communication and relationships with all local & HQ colleagues, customers, and partners.
Our Offer
* Attractive salary and bonus potential, based on company and personal performance
* 25 days annual leave plus bank holidays
* Employee assistance program
* Opportunities to grow with us
* Employee referral scheme
* Pension Scheme
* Employee, Friends and Family Hearing Care
For this vacancy only direct applications will be considered.
Note: All applicants must have the right to work in the UK. We regret that we are not able to offer sponsorship or visa assistance