Sales & Marketing Director
Do you have strong leadership experience across sales, marketing, and ecommerce?
Do you have a proven track record of scaling brands on Amazon?
Macgregor Black are partnering with a market leading consumer business, on the search for a Sales & Marketing Director based in the Southeast of England.
As Sales& Marketing Director you will lead continuous improvement across all key processes and drive efficiencies across the departments and entire business.
Maximise sales and profits whilst ensuring harmonisation in all sales channels and brand strategies.
Work closely with the GM to develop strategic sales plans to deliver long term, sustainable growth for the business.
Ensure forecasting for the sales team is effective to ensure stock is managed efficiently.
Identify and develop opportunities for new sales channels, retailers, product categories and brands.
Lead marketing activities with significant budget responsibilities across performance media, PR, social, trade marketing and content creation balancing brand specific objectives from immediate sales to long term brand awareness.
Develop reporting metrics to show ROI of advertising spend to maximise profitability.
Stay up to date with latest industry news and trade, attending relevant networking events to ensure the business is at the forefront of marketing changes.
5years + in a similar leadership position in either a sales, digital marketing, or ecommerce capacity.
~ Experience working within consumer non-food and drink industries, preferably within a considered product purchase category.
~ Deep understanding of customers and trading experience is essential, as is the ability to demonstrate sustainable relationship building across the customer base.
~ In-depth understanding of how to measure, monitor and motivate a Sales team both directly and via second line management.
~ Experience of budgeting and costing is essential including financial planning, P&L and ROI analysis.
~ Full, clean, current driving license with ability to travel.
Competitive salary + benefits.