Babington are currently recruiting for Digital Marketing apprentice for Marco Paul.\n\nMarco Paul is a family-run company specialising in home and garden products sold online via mail order. We are a small, but ever-expanding and evolving business based in Central Scotland.\n\nWeâre offering an exciting opportunity for a driven and curious individual to join our AI Apprenticeship Programme as an AI E-Commerce Executive. This is our first apprenticeship role focused on merging AI and E-Commerce to drive innovation, efficiency, and growth.\n\nYouâll be at the forefront of exploring AI-powered solutions to improve our online shopping experience, streamline operations, and enhance marketing performance. Throughout the programme, youâll gain hands-on experience in data analysis, automation, and AI-driven customer engagement strategies.\n\nWhat Youâll Gain\nHands-on training in AI, data analysis, and e-commerce tools.\nExperience working with AI-driven marketing and automation.\nThe opportunity to shape AI innovations in a growing business.\nA stepping stone into a career in AI-powered e-commerce and digital marketing. Data Collection & Analysis â Gather and interpret customer and market data to enhance AI-driven decision making.\nChannel Marketing â Assist in optimizing digital marketing channels such as social media, email, and paid advertising.\nSEO & Google Ads â Support SEO strategies and manage Google Ads campaigns to improve website visibility and performance.\nAI Dynamic Segmentation â Use AI tools to segment customer data and create targeted marketing campaigns.\nPersonalised Shopping SOPs â Develop AI-enhanced personalised shopping experiences for customers.\nAI Automation â Research and implement AI solutions for streamlining e-commerce operations.\nMarket Research â Stay up to date with emerging trends in AI, e-commerce, and customer behaviour.\n\nThe successful candidate will also be working towards achieving their SCQF 6 Diploma in Digital Marketing. Weâre looking for someone with a an open mind for a passion for e-commerce, AI, and digital marketing who is eager to learn and experiment with new technologies and influence how people shop online.\nYou should be:\nEnthusiastic about how people shop online and how AI can enhance the experience.\nCurious and eager to test new AI tools and automation techniques.\nAnalytical and detail-oriented, with a problem-solving mindset.\nCreative, with a desire to innovate and optimise e-commerce operations.\nInterested in the future of AI and Generative Intelligence (GI).\n\nRequirements\nNational 5 in English (Preferred)\nNational 5 In Maths (Preferred)\nStrong willingness to learn and adapt in a fast-paced environment\nPassion for AI, data, and technology-driven solutions\n