Country Go-to-Market Lead – United Kingdom & Nordics Based in Hertford, this is an office-based role which involves international travel, candidates must hold a UK driving licence Basic salary £60,000 up to £80,000 depending on experience plus car allowance, bonus, and benefits, Are you ready to take your sales career to the next level? My client is seeking an innovative, entrepreneurial, energetic and ambitious Country Go-to-Market Lead to join their rapidly growing software company that develops enterprise software and SaaS solutions designed to transform the way retailers operate. What makes this role truly exciting is the scope for growth and influence whilst having the autonomy to shape go-to-market strategies, refine their messaging, and contribute directly to the company’s success. Your work will not be confined to a desk, you will have the chance to travel, meet clients face-to-face, and experience firsthand the impact of your efforts across different markets. As a Go-to-Market Lead you will be a strategic and driven professional who can lead the charge to expand into new markets across the United Kingdom, Europe, and the Nordic region. As a Go-to-Market Lead you will demonstrate considerable experience in enterprise software sales ideally within retail technology or e-Commerce and passionate about technology and its potential to transform industries. You will be confident in managing complex sales cycles, skilled at building long-term relationships, and capable of understanding and explaining sophisticated software solutions. As the Country Go-to-Market Lead, you will be at the forefront of growth strategy and thrive on creating new opportunities, forging strong relationships, and closing high-value deals, whilst building relationships through lead generation. You will be responsible for identifying large retail businesses and engaging with key decision-makers, whilst showcasing how technology can revolutionise their operations. This is not just about sales; it is about influencing the future of retail technology and helping businesses adapt to an ever-evolving digital landscape. Your day-to-day will be dynamic and varied, one moment, you will be strategising with the leadership team on how to approach a new market, the next, you will be delivering compelling presentations that demonstrate the power and potential of our software solutions. You will work closely with the marketing team to develop targeted marketing campaigns, attend trade shows and industry events to build your network, and collaborate with internal teams to ensure that every client interaction is impactful and meaningful