Job Description
Duties and Responsibilities:
* Generate revenue and strive to exceed target quota
* Utilize existing networks & intelligence tools to identify & contact prospective brand and agency contacts
* Offer smart client research, trends & ideas (i.e. valid business reasons) to drive interest & cultivate relationships
* Dissect each brand organization to uncover different rivers of funding (shopper marketing, brand, ecommerce, national media agency) with the intent to simultaneously unlock and elevate each relationship
* Own a room (even virtually) - present dynamically and instill confidence to challenge our clients in a kind, smart and creative way to ensure we are doing what is best for both businesses long-term
* Analyze campaign performance statistics and recommend performance enhancements
* Collaborate with internal teams (account management, ad operations, creative, analytics, development) to ensure a seamless experience for both the retailer & suppliers
* Communicate with retailer teams (Category Managers & Vendor Marketing) regarding "VIP" account outreach, pipeline, messaging + SKU prioritization, URL confirmation, etc.
* Track outreach & sales activity pipeline using CRM tool, HubSpot
About you:
We are looking for an Account Executive who has the following skills, knowledge, and experience:
* Working knowledge of retail, eCommerce and digital monetization programs as well as Ad Tech Industry knowledge
* Strong leadership qualities - trust, loyalty, empathy, forward thinking, self-starter
* Strong organization skills - proving the ability to prioritize to ensure deadlines are met
* Ability to problem solve focused on being solution oriented
* Excellent interpersonal communication skills
* Solution oriented mindset
* Proven thought leader in strategic planning and operational efficiencies
* Efficient time management skills - able to sustain timeline management and campaign deliverables
* Experience in various CRM, Sales Intelligence and Ad Server platforms and/or the ability and willingness to learn quickly
* Ability to work in a team environment
* Proficient in Google suite products
Qualifications:
* 2+ years' experience in advertising, media sales and/or business development
* Strong understanding of CPG environment either through direct sales experience or similar exposure
* Comfortable with DSP, DMP, PMP terminology & discussion
* BA/BS degree in marketing, business or related field
* Post COVID travel required to Brands/Agency offices
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