Maintaining the NHSBSAs social media sites and actively engaging with other stakeholders including other Arms Length Bodies and Department of Health and Social Care to share messages and content.Working with the relevant Media and Campaigns Officers to schedule social media posts and ensure a digital presence is part of any campaign.Providing advice and support to colleagues at all levels on using social media and other digital and online platforms.Working closely with colleagues in the Contact Centre who manage social media channels as a customer service channel to ensure tone and messaging reflects the NHSBSAs narrative.Keeping up to date with developments in digital and social media, as well as emerging platforms and tools which the NHSBSA may benefit from using.Using analytics and sentiment to improve content across our social media channels and produce monthly reports on how channels and campaigns are performingProviding a customer service via our corporate social media channels and liaising with colleagues to provide timely responses which align with the NHSBSA tone of voice.Managing a social media awareness day calendar and proactively identifying key NHS campaigns, awareness days, events, and industry news in the health and care sector.Working with our Creative Designers to brief and edit content including graphics, video, audio, podcasts for internal and external projects, campaigns and initiatives.Working with the wider Communications and Marketing team to develop a communications forward plan for 2025/26 to map out activity. For a full list of essential and desirable criteria for this role, please download the Job Description and Person Specification document from the 'Documents to download' section of this page.