Volunteer Role: Pinterest Community Builder and Content Manager
Position Title: Pinterest Community Builder and Content Manager (Volunteer)
Location: Remote
Commitment: Flexible, minimum 5-10 hours per week
Duration: 3 months (extendable based on mutual agreement)
About Us:
We are a purpose-driven startup helping schools and local organizations discover and access a diverse range of product choices, including essentials, branded items, preloved options, and sustainable goods. We are looking for a creative and motivated Pinterest Community Builder to help us grow our presence on Pinterest, drive organic traffic, and engage with our target audience through compelling visuals and boards.
Key Responsibilities:
1. Content Creation and Management:
Create and manage Pinterest boards aligned with our brand values and target audience (e.g., sustainable living, school essentials, community-driven ideas).
Design visually appealing Pins using Canva or other tools.
Post blog content, product updates, and inspirational ideas to Pinterest.
2. Community Engagement:
Engage with other Pinterest users by following relevant accounts, repinning, and commenting on related content.
Participate in group boards and collaborate with similar accounts to increase visibility.
3. Content Optimization:
Optimize Pins with effective descriptions, hashtags, and keywords to improve discoverability.
Research trending topics and integrate them into your content strategy.
4. Traffic Generation:
Use Pinterest to drive organic traffic to our website, blogs, and product listings.
Experiment with different types of content (e.g., infographics, how-to guides, and product showcases) to maximize engagement.
5. Performance Tracking:
Monitor the performance of Pins and boards using Pinterest Analytics.
Provide weekly updates on engagement, traffic, and growth metrics.
What You’ll Gain:
Hands-on experience in Pinterest marketing and audience building.
Skills in content creation, visual storytelling, and analytics.
Opportunity to contribute to a purpose-driven organization making an impact on schools and local communities.
Insight into social media marketing strategies for startups.
Qualifications:
Familiarity with Pinterest and its features.
Strong design skills (experience with Canva or similar tools is a plus).
Creativity and an eye for visual aesthetics.
Basic knowledge of SEO and keyword optimization.
Proactive and organized, with the ability to manage multiple boards and Pins.
What We Offer:
Flexible hours to fit your schedule.
Support and guidance to help you succeed in the role.
A platform to showcase your creativity and marketing skills.
How to Apply:
Send your CV and a brief note about your interest in Pinterest marketing and this volunteer role to hr@locaerise.com or apply directly.
This role is ideal for someone who loves Pinterest, has a knack for visual content, and wants to help grow a brand while making a meaningful impact.
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