Job Description
The Head of Content is to lead and develop Fastmarkets content team and will be responsible for overseeing the creation of compelling, high-quality and multi-channel content that drives engagement, strengthens our brand positioning, supports lead generation and customer retention efforts. This role requires an experienced content leader with a passion for producing a variety of content formats – including whitepapers, webinars, podcasts, infographics, copy and sales collateral. The Head of Content will manage a team of 5+, collaborating closely with cross-functional teams including sales, product, editorial and tech.
PRINCIPLE ACCOUNTABILITIES
Content Strategy and Leadership:
* Lead the content production function, working with the Director of Marketing to develop and execute a content strategy aligned with Fastmarkets’ business objectives.
* Oversee the creation and delivery of a wide variety of content types (white papers, webinars, podcasts, digital artwork, and written copy) that engage and inform Fastmarkets’ target audience.
* Identify content opportunities and trends, leveraging insights to evolve the content production strategy.
* Foster a culture of creativity and innovation within the content production team.
Team Management and Development:
* Manage a multidisciplinary team of content managers, copywriters, designers, and content executives.
* Provide leadership, mentorship, and professional development to the team, ensuring high performance and collaboration.
* Allocate resources effectively, balancing workload and ensuring timely delivery of content.
* Set clear objectives, KPIs, and performance standards, conducting regular reviews and offering feedback.
Content Production and Optimisation:
* Ensure all content is of the highest quality, consistent with Fastmarkets’ brand voice, tone, and style.
* Work closely with designers to produce engaging visual content (infographics, reports, digital artwork) that complements written content.
* Collaborate with content managers and copywriters to ensure copy is impactful, accurate, and optimised for SEO where necessary.
* Oversee the planning and execution of multimedia content, such as webinars and podcasts, ensuring technical excellence and relevance to audience needs.
* Manage the content production process from concept through to distribution, ensuring deadlines are met and content is aligned with campaign goals.
Collaboration and Stakeholder Management:
* Work with marketing, sales, and product teams to align content with campaign objectives, product launches, and customer needs.
* Liaise with external agencies and freelance talent as needed, ensuring the highest standards of quality and communication.
* Ensure cross-functional teams are aware of and can utilise content to support their initiatives.
Performance Tracking and Continuous Improvement:
* Analyse content performance metrics to evaluate the effectiveness of content initiatives and inform future strategy.
* Stay updated on industry best practices, ensuring Fastmarkets stays ahead of content marketing trends.
* Lead initiatives to continuously improve processes, tools, and workflows to optimise the team’s efficiency and impact.
KEY INTERFACES
* Marketing
* Commercial Teams
* Editorial
* Product Teams
* External Production & Design Agencies
Qualifications
We are looking for an individual who is highly motivated, driven, and have a passion to be part of a fast-paced, successful team. Being a strong team player is also important as well as someone who is happy to work flexibly.
* 5+ years of experience in a production management, project management, or traffic management role within a marketing, design, or content-focused team.
* Strong organisational and time management skills, with experience managing multiple projects simultaneously and balancing competing priorities.
* Familiarity with project management software (e.g., Monday.com, Asana, Trello, or similar tools) and a proven ability to implement processes that streamline production workflows.
* Strong understanding of design and content production processes across both digital and print mediums.
* Experience collaborating with designers, content creators, and marketing teams to understand project requirements and manage timelines.
* Excellent communication skills, with the ability to coordinate cross-functional teams and ensure transparency across departments.
* High attention to detail, with a commitment to quality control and ensuring that deliverables meet brand guidelines and project briefs.
* Experience managing third-party vendors and agencies for outsourced design or production work.
* Proven ability to troubleshoot issues, solve problems under pressure, and ensure projects are completed on time and within scope.
* Desirable Skills:
* Experience in a marketing or creative agency environment, managing the production of multiple concurrent campaigns.
* Familiarity with Adobe Creative Cloud (Photoshop, InDesign, Illustrator) to help facilitate clear communication with design teams.
* Experience working within B2B industries or in a publishing/media context.
* Budget management experience, including cost tracking and vendor negotiation.
Additional Information
Our Values
Fastmarkets people come from all different walks of life. It’s this mix of brilliant personalities, experiences and insights that gives us that warm, open, and friendly culture you can feel as soon as you meet us. But however wonderfully different we all are, there are six things we all have in common – and they form our Fastmarkets values.
Created by our own employees to reflect some of the personal traits that Fastmarkets people have, our values are key to what makes our culture unique. They reflect who each of us are and they're embedded in everything we do. Our values are:
* METRICS DRIVEN. We use insights to improve our customers’ experience and our business performance
* ACCOUNTABLE. We are accountable to ourselves and those we work with: we keep our promises and get things done
* GROWTH MINDSET. This value enables us to be nimble to the changing realities and operate with a sense of urgency
* INCLUSIVE. We are inclusive and respectful, celebrating each of us and giving everyone a deep sense of belonging with the desire to bring their best self to work every day.
* CUSTOMER CENTRIC. We are customer-centric in all that we do
* COLLABORATIVE. We are collaborative, able to work across teams and capitalise on the diversity of intellect, perspectives, and experiences.
You’ve read a little about us – now it’s over to you!
If you like what you’ve read so far and think you can see yourself as a Fastmarkets person, it’s time to fill in your application form. This form is an important part of the selection process: it’s used to determine whether or not you’ll be chosen to have an interview and acts as a basis for the questions we’ll ask you on the day.
It’s vital that you try to capture all the relevant information we have asked for on the form so we can get a good feel for who you are and why you’re great.