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About the team
We're a consumer-facing brand, with websites and mobile apps which help customers find great quality food which can be delivered any time day or night. We're a logistics company, directing a fleet of riders around major cities across the globe using a dedicated native app. We're a partner to restaurants and grocery businesses, who see us as a way to unlock access to new customers and thus maximise revenue. And we're a home for numerous teams that build internally facing tools across customer service, finance, and others, to keep Deliveroo operations running smoothly.
The Incentives team is responsible for consumer facing promotions on the Deliveroo app. These promotions deliver value to Deliveroo consumers while also helping our Restaurant, Grocery and Retail partners grow. We are building a scalable and highly optimised incentives platform that leverages machine learning to target consumers with the right promotion at the right time.
What you'll be doing
* Lead on the campaign planning and prioritisation process, from quarterly planning across markets of key campaigns down to execution planning with marketers, engineers and data scientists.
* Execute flawless incentives campaigns, partnering with engineers, data science, CRM and local marketers.
* Be the go-to expert on all things incentives, helping markets leverage our capabilities and guiding them on their campaign approach and choice of mechanic.
* Work in collaboration with Data Science to distil learnings on campaign performance and share these across markets to maximise the value of every campaign.
* Lead go-to-market for our key product roll-outs, bridging the gap between Tech and commercial teams to drive awareness, adoption and satisfaction with incentive capabilities.
Requirements
Our preferred candidate would have most or all of the following:
* 3+ years experience working in marketing, promotions or the go-to market space.
* Operationally focused with experience in planning and managing campaigns or initiatives.
* Hands-on experience of using marketing, campaign or promotions tooling.
* Adept in stakeholder management with experience of this across teams or markets.
* Enthusiastic about building deep understanding of capabilities and sharing knowledge.
* A track record of working with technology and business teams to successfully drive adoption of products.
Why Deliveroo
Our mission is to be the definitive food company. We are transforming the way the world eats by making food more convenient and accessible. We move fast, value autonomy and ownership, and we are always looking for new ideas.
Workplace & Diversity
At Deliveroo, we know that people are the heart of the business and we prioritise their welfare. We believe a great workplace is one that represents the world we live in and how beautifully diverse it can be.
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A competitive and comprehensive compensation and benefits package.
Compensation
* We aim to pay every employee competitively for the role they are performing in their respective location.
* Depending on role and location, some employees may be eligible for an annual cash bonus, sign-on bonus or relocation support.
* Up to 5% matched pension contributions.
Equity
* Some roles may be eligible for share awards, giving them ownership in Deliveroo and a share in our success.
Food
* Free Deliveroo Plus: free delivery and access to special offers.
* Team lunches from the best local restaurants.
Time away
* 25 days annual leave plus bank holidays, increasing with length of time spent working at Deliveroo.
* One day of paid leave per year to volunteer with a registered charity.
Work Life
* Maternity, paternity and shared parental leave, eligible from day one of employment.
* Excellent kit to enable working from home and a parent-friendly working culture.
* Access to free mortgage advice.
* Cycle to Work Scheme or Season Ticket Loans, depending on how you wish to travel.
* Excellent learning and development opportunities and access to RooLearn, our learning platform, packed with high-quality training and content.
* Regular Employee Resource Group (ERG) led social events.
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