Reports to:
Head of Marketing + Comms
Job Overview:
The Talent + PR Manager will lead and grow all influencer partnerships, managing the influencer team and relations to generate awareness, earned media, and impressions for the Jaded brand.
Responsibilities and Duties:
Gifting/Paid:
* Lead and support our women’s influencer gifting team to work in line with product launches and key business moments.
* Negotiate all paid rates to ensure we are getting the best rates and required deliverables.
* Manage all gifting (paid/unpaid) across TikTok and IG, ensuring we are in line with budget and acting as the first point of contact to agents and managers.
* Complete and approve all contracts and send them out to agents/managers.
* Ensure influencers post on time as agreed within the contract, providing high-quality imagery and content, chasing agents/managers where required.
* Work with the wider WW team to ensure PR boxes and ‘elevated gifting boxes’ go out within agreed timelines to the correct talent.
* Stay on top of any new talent/trending talent opportunities to be first to market with ideas.
* Ensure agreed team KPIs are being hit.
* Report and analyze feedback to the wider team on what is and isn’t working to strategically realign, using tools such as Lefty to support business decisions.
PR:
* Build and actively maintain relationships with all influencers, VIPs, stylists, and agents.
* Write press releases in line with collection launches and pitch to press, gaining extensive coverage globally for the brand.
* Work alongside Marketing and Partnership teams to develop and execute strategic partnerships with influencers, celebrities, and key talent.
* Regularly initiate relationship-building ideas, such as USA stylist showrooms and influencer events.
* Manage production of PR and gifting events end to end, from conception and bookings through to execution and hosting.
* Manage the Press inbox and communications.
* Coordinate with PR agencies as required.
Administration/General:
* Day-to-day management of the talent and influence team, including 2 direct reports (1 Assistant and 1 Coordinator).
* Work with the e-commerce team to ensure the Shopify Collabs system is up to date and all other sheets are compliant.
* Monthly reporting.
* Approve all invoices for influencer outreach/PR and send these to Accounts.
* Host regular team catch-ups and check-ins, issuing follow-up actions to the team post-meetings.
* Lead by example, setting the tone and benchmarking the standards of work and conduct expected both in day-to-day operations and on location/trips.
Research:
* Ensure the company stays one step ahead of the competition by finding the hottest new talent across all social platforms.
Qualifications:
* 3+ years of experience working at a brand or agency, ideally from a fashion/product background.
* Confident and outgoing personality with experience engaging with influencers and media to build and maintain relationships on behalf of the brand.
* Proactive and problem-solving attitude.
* Flexible working approach, diligent, and able to adapt to the needs of the team.
* Proactive and collaborative by nature, with the ability to manage a high-output calendar.
* Impeccable organizational skills and the ability to keep things moving and ensure deadlines are met.
* Strong interpersonal skills, with the ability to act as an ambassador for the Jaded brand.
* Motivated to drive measurable results.
Benefits:
* 50% Employee Discount
* 24 days holiday per year (plus bank holidays)
* A paid day off on your birthday
* A paid moving day per year
* Hybrid Working Arrangements - 1 day per week WFH
* Pension Scheme (3% Jaded, 4% You)
* Bonus Scheme
* Employee Assistance Programme for you and your family
* £500 employee referral bonus scheme
* Local Business Discounts (cafés, fitness, beauty, etc.)
* North-West London office location directly located next to good transport links
* Casual office dress code (your style of dress is up to you)
* Fully-stocked kitchens and fridges
* Regular Office Social Events (e.g., payday socials)
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