Marketing Executive
£30,000 - £32,000
Ballymena - Office based
Full time
MCS Group is delighted to be partnering with a leading manufacturing company based in Ballymena, to recruit a Marketing Executive to join the team and support with the business marketing strategy.
Benefits: Bonus scheme/Performance bonus, Cycle to work scheme, Employee discount, Flexitime, Free parking, Health & wellbeing programme and competitive annual leave.
Job Responsibilities:
* Develop and implement marketing plans by both sales sectors and region.
* Manage marketing budget in conjunction with the Head of Sales & Marketing, ensuring maximum return on investment.
* Continuously develop the website and online presence to maximise brand visibility & lead generation, including analysis of Google Analytics & AdWords.
* Organise and attend trade shows, exhibitions, customer and merchant site visits as required.
* Develop a promotional & advertising plan for each sector.
* Design creative, effective & innovative communication tools.
* Contribute to new product development by researching customer requirements and identifying innovative ways to add value for our customers.
* Analyse marketing statistics and provide appropriate reports and ideas.
* Conduct research and analysis including target market data, current market share and competitor profiles.
* Prepare databases of new business opportunities and follow up as required.
Essential Criteria:
* Third level education or equivalent experience in Marketing.
* 2 years+ experience within a busy marketing role.
* Excellent communication skills both verbal and written.
* Experience in online marketing and social media.
* Excellent IT skills & experience in related software packages.
* The successful application will have the ability to travel through the UK and Ireland on business as required.
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