Vertu Head Office, Gateshead
Customer Channel Manager
Reports into Retail Marketing team
Summary:
As the Customer Channel Manager, you will be responsible for overseeing the strategic implementation, maintenance, and optimisation of customer marketing activity. You will be accountable for delivering an effective data strategy and maintaining database health whilst adhering to GDPR and Vertu communication policies. You will be technically minded and have a good understanding of CRM systems.
Accountable for:
Establishing a customer marketing strategy that is well-targeted, using smart segmentation.
Overseeing the daily operations of the customer marketing data team, ensuring efficient management of the data requests inbox.
Developing relationships with key stakeholders in the marketing team and wider business and representing the best interests of the customer.
Leading the integration of customer databases of any future acquisitions to enable customer communications
Analysis of customer database to draw recommendations that influence the customer marketing team to make better informed decisions to improve performance.
Increasing efficiencies by utilising automation for current manual processes, briefing the Executive with other daily critical tasks, ensuring meticulous attention to detail.
Core Competencies
Prioritisation effectively, aligned to business objectives
Effective prioritisation personal, project and team organisations skills
Stakeholder management & effective communications skills
Good initiative and follow-through skills
Process orientation with consistent execution, problem solving and troubleshooting to improve proc
Works effectively with others, building productive, collaborative relationships across departments.
Aligned to the Vertu Values
Requirements
Extensive knowledge of excel
Confident manipulating data, using advanced excel functions
Good understanding of GDPR
We are proud to be the Motor Retailer who invests more in our colleague's personal development than any other, so if you are successful, you can look forward to on-going training opportunities that provide you with the right career path, career progression and a range of benefits you would expect from an employer of choice which includes:
25 days holiday rising with length of service - plus bank holidays
Access to our online rewards platform giving you cash back and discounts for multiple retailers
Preferential Service Rates
Colleague Purchase Scheme
Share Incentive Scheme
Pension
Enhanced Maternity & Paternity
Apply today to be considered for this vacancy.
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