Job Title: Copywriter
Department: Marketing
Salary: Negotiable depending on skills and experience
Location: Stockton-on-Tees, North East England; with flexible working options
Company Overview
Additional Lengths is a leading hair extension specialist dedicated to providing exceptional products and services B2B and B2C. We own D2C extension haircare specialist additionallengths.com and premium professional hair extension brand and industry leader Remi Cachet.
Our mission is to redefine the high growth hair extension category through cutting-edge formulations, the largest colour and application methods available, customer satisfaction, ethical practice and longevity. We strive to be the very best, and we’re building a team to get there.
Position Overview
We’re seeking an experienced and creative Copywriter to develop engaging and impactful copy for both Additional Lengths and Remi Cachet brands. This role will be responsible for producing compelling content across a variety of formats, including product descriptions, campaign materials, packaging, emails, and print. Working within our marketing team and closely with product and ecom teams, you’ll ensure our messaging is consistent, clear, and aligned with each brand’s unique voice and identity.
Key Responsibilities
1. Product Naming & Packaging Copy: Craft on-brand, captivating product names and on-pack copy that resonates with our target audiences and highlights product benefits.
2. Campaign Copywriting: Write copy for seasonal, promotional and brand campaigns, focusing on key messaging and brand positioning for both Additional Lengths and Remi Cachet.
3. Email Marketing: Develop engaging subject lines, body content and calls-to-action for email campaigns aimed at driving engagement, loyalty and sales.
4. Product Descriptions: Create clear, descriptive and persuasive SEO-driven product descriptions for online listings and print materials.
5. Paid Social: Refine brand copy to commercially fly across each social platform.
6. Print Materials: Write for brochures, catalogues and in-store displays, ensuring consistency in brand voice and messaging.
7. Awards Submissions: Craft compelling award entries to put our best foot forward.
8. Collaborative Content Creation: Work closely with cross-functional teams to ensure all content aligns with brand strategy and campaign objectives.
9. Market & Brand Research: Stay up-to-date with industry trends, competitor activity, and customer insights to continuously refine and enhance our brand messaging.
Key Skills & Experience:
1. Experience: Experience in copywriting, preferably within the beauty, haircare or fashion industries.
2. Creativity: Strong creative writing skills, with the ability to bring a brand’s personality to life across multiple formats, understanding the intricate needs of each format for maximum engagement.
3. Attention to Detail: Exceptional grammar, spelling and proofreading skills.
4. Brand Voice Adaptability: Ability to write in a variety of tones and styles to suit different brands and audiences, with a particular focus on the difference between UK and US ToV.
5. Project Management: Excellent time management and organisational skills, with the ability to handle multiple projects and meet deadlines.
6. Collaborative Mindset: Team player with strong interpersonal skills to collaborate effectively across departments.
7. Qualifications: Bachelor’s degree in Marketing, Communications, English, Journalism, or a related field with a strong portfolio showcasing diverse writing styles and examples of relevant work.
Whilst the above describes the type of person we’re looking for, we have great training and development capabilities, so even if you don’t tick every point, we’d still love to hear from you.
Why Join Us?
In addition to a competitive salary based on experience and knowledge, you will receive:
1. 25 days annual leave plus public bank holidays.
2. A work culture that encourages collaboration and innovation, allowing you to be your true self while fostering personal growth.
3. Opportunity to work within an innovative forward-thinking team, shaping the future of haircare.
4. Lots of career growth with the opportunity for career development and advancement within a growing company.
5. Creative freedom to influence and shape the brand voices for two exciting brands.
6. Enhanced family leave and occupational sick pay.
7. Personalised career development and progression opportunities.
8. Healthcare cash plan for everyday health and wellbeing essentials.
9. Enhanced pension scheme for future savings.
10. 40% discount on our products and 20% off third-party products.
11. Death in service payout of four times your salary in the unfortunate event of passing while employed.
12. A refer-a-friend bonus for every successful referral.
To Apply: Please submit your resume, cover letter, and portfolio, including relevant writing samples that showcase your versatility as a copywriter.
Join us in our mission to redefine the world of hair extensions to inspire a new audience with the art of the possible. If you're a visionary leader with a drive to make an impact, we want to hear from you. Apply now to be a part of our dynamic team!
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