Since 2018, Connect: North Korea (CNK) has grown from a small community start-up into an effective and impactful organisation with an annual income over £500,000, mainly through grants from Trusts and Foundations. We now want to focus on building our supporter base and growing our individual giving programme to secure our long term growth. As our new Communications and Fundraising Manager, you will play an exciting role in communicating with our individual and corporate supporters, identifying and engaging new supporters and growing our income to help us reach more members of our community. You will lead on individual communications and fundraising initiatives, communicating in person, traditional and new media, engaging new supporters to our mission, sharing case studies and stories from our community to inspire them to donate. Your storytelling will position us in our supporters’ minds and encourage them to actively support CNK in 2025 and beyond. Position: Communications and Fundraising Manager Responsible to: Chief Executive Officer Based at : Our offices in New Malden KT3 with some remote/home working. We will be as flexible as possible to accommodate the right candidate. Contract: Permanent. Full-time (35 hours per week) with occasional evening working required. Flexible hours/days possible whilst respecting core hours of 10am-4pm Salary: £38,000 - £41,181 5% pension and gym membership Benefits: 28 days holidays exclusive of public holidays. We also offer 2 additional days on top of this – 1 recharge day where the whole charity closes and 1 day in the week of a staff member’s birthday. Your specific objectives will be to Grow our individual supporter base by 30% in 2025 through compelling stories, campaigns, traditional and social media initiatives Delivering impactful messages, responsive and successful online fundraising campaigns to grow our income from individual supporters to £50,000 per annum in 2025 and beyond. This is a really exciting opportunity for a creative ambitious self-starter who enjoys a fast paced fundraising environment, is passionate about fundraising and communications, building relationships and creating compelling campaigns that inspire supporters to support our mission You are: 1) an experienced communicator, able to create compelling online campaigns and asks that grow our supporter base by 30% 2) understand the principles of fundraising and how to apply these principles to guide supporters on their journey from initial recruitment to regular giving 3) strategic in your approach, able to turn a little into a lot - so you know where best to focus your time and energy to achieve greatest results for CNK 4) passionate about our vision and mission, understanding that the more income we can raise from individual giving, the more services we can deliver to our disadvantaged community. You are committed to helping us achieve our target to raise £50,000 from our supporter base in 2025. 5) Organised, with an eye for detail and a talent for working in partnership with other team members. Primary duties and responsibilities will be: Planning and reporting: With the support of CNK senior management, devise an action plan with measurable KPIs to communicate with our supporters and attract new supporters. You will be responsible for the delivery of this action plan in 2025. Use online analytics, social media insights, financial reports to report on KPIs (new supporters/followers, website analytics, conversion rates, ROI, number of new donations, average donation amounts) understand supporter motivations and use this learning to adapt our messaging to where each supporter is on their journey from recruitment to regular giving Communications and Fundraising: Work with CNK team members to gather information, case studies, quotes and images and convert into compelling and engaging content for social media and our website. ‘ Regularly update our website and social media platforms with insights, opinions, case studies, calls to action, to build our community of supporters Use social media platforms to build brand awareness and drive traffic to our website Plan and deliver innovative well thought out funding campaigns to convert existing supporters from once off donations to regular givers, nurture and steward donors to increase the value or frequency of their current donations Inspire our mailing list subscribers to give to us for the first time with the aim of increasing our new donor pool by 15% in 2025 Fundraising compliance: Save all communications and donor profiles, donations, giving history, gift aid agreements, correspondence, and communications with supporters on CNK CRM database. Uphold GDPR and comply with fundraising best practice. Staff & Volunteer Management Recruit and manage volunteers to create visual content for social media. The role has no direct line reports at present but there may be in future, along with the prospect of promotion, budget permitting. Essential skills and experience: You will have at least three, and ideally five, years experience of: Communications and individual giving fundraising for a small charity, with a track record of developing and delivering successful individual giving campaigns that have generated 4 to 5 figure sums building a community of followers and converting them into donors gathering information, case studies, data and finances, distilling and crafting high quality, well articulated compelling funding asks growing charity brand and positioning, thorough consistent approach, campaigns, asks,use of language and artwork digital marketing including social media, email marketing, and website content management designing tools, inputting data and keeping CRM software updated, using data analytics to report on donor journey and drive fundraising decisions relevant fundraising regulations and best practices, including GDPR compliance. You: Can work quickly under pressure in a fast-paced environment. Are highly organised, able to act on own initiative, able to manage multiple projects and deadlines Have excellent written and verbal communication skills, able to craft compelling asks to engage and inspire donors. Have engaging people skills, friendly, approachable with a positive attitude. You enjoy talking to donors about CNK on the phone, by email, in person and are unafraid to ‘make the ask’. Can engage collaboratively and constructively in a small team with an entrepreneurial feel Are creative and confident in suggesting ideas and solutions. You are ambitious for what your role can deliver for our community. Are committed to supporting and embedding lived experience across CNK Are keen to build and develop your role as suits the needs of the organisation Can speak Korean although this is not essential to the role. We welcome and encourage applicants from all backgrounds and do not discriminate on the basis of age, disability (physical or learning), LGBTQI or relationship status, pregnancy and maternity, race, religion and belief, gender or social class.