BeiGene continues to grow at a rapid pace with challenging and exciting opportunities for experienced professionals. When considering candidates, we look for scientific and business professionals who are highly motivated, collaborative, and most importantly, share our passionate interest in fighting cancer.
BeiGene USA, Inc. seeks Director of Digital Communications and Reputation in Cambridge, MA:
Job Duties: The Director of Digital Communications and Reputation will contribute to the development and execution of BeiGene’s communications and engagement strategies, with a focus on the company’s external digital strategy and content on the corporate channels and website to advance our corporate brand and global story. The incumbent will identify priorities, tactics, and strategies that build on communication to date, anticipating and looking ahead to business-critical goals in the future. The Director will collaborate with colleagues from the Communications and Corporate Affairs teams, as well as across the business to identify priorities, strategics, tactics, and content to support engagement. This role will manage partnerships with external agencies and will report to the Executive Director, Corporate Communications.
Essential functions include, but are not limited to, the following:
1. Serve as the communications lead for critical reputation projects, in conjunction with colleagues across BeiGene as well as external partner organizations to ensure coordination around messaging, announcements, and other communications initiatives.
2. Manage editorial strategy for corporate digital channels (LinkedIn, Twitter, Facebook, YouTube, and WeChat), including curating content, maintaining content calendar, managing reviews, scheduling, distribution, and performance measurement across platforms and channels.
3. Develop and maintain brand guidelines for digital channels and best practices to be socialized internally.
4. Monitor and optimize performance on ongoing basis for both organic and paid content.
5. Work closely with Corporate/Media Relations, Product, Pipeline, ESG and Internal Communications colleagues to leverage content opportunities consistent with our strategy and narrative.
6. Liaise on upcoming milestones (e.g., awareness days, data and regulatory milestones, earnings, company events, awards) and ensure dynamic content is pulled through on corporate channels.
7. Lead production of written materials, videos, presentations, imagery, and other assets for a range of audiences and channels, both internal and external.
8. Work closely with the Corporate Communications team, while ensuring coordination with global corporate affairs colleagues.
9. Continually assess metrics and impact of communications to inform future channels and content formats.
Telecommuting is an option. 10% domestic travel is required.
Minimum Requirements:
10. Bachelor’s degree (or its foreign degree equivalent) in Communications, Marketing, Public Relations, or closely related field and 5 years of progressively responsible experience as Communications director, communications associate, or a closely related occupation.
Special Skill Requirements:
Employer requires a candidate to have at least five years of progressively more responsible work experience as communications director, communications associate, or a closely related occupation in global oncology or life science setting developing external digital content and storytelling in pharmaceutical industry for more than one regional market, including APAC region.
Candidate must also have the following:
11. Demonstrated ability developing integrated communication programs for global oncology or life science companies, including external and internal materials, digital activation (organic and paid content), graphic design, website content and maintenance gained through five years of work experience;
12. Demonstrated ability to translate complex scientific content into lay/consumer-focused content and tailor based on communications channel gained through five years of work experience;
13. Demonstrated understanding of the regulatory environment across markets, including understanding sensitive nature of information and what can and cannot be shared externally from legal and compliance perspectives gained through five years of work experience;
14. Demonstrated ability to lead and execute external partner communication strategies with broad group of biopharma-related partners such as international patient access NGOs gained through five years of work experience;
15. Demonstrated ability developing and issuing corporate announcements on global newswires, including China newswires, gained through five years of work experience; and
16. Demonstrated understanding of Search Engine Optimization and Search Engine Marketing gained through five years of work experience. All years of experience may be gained concurrently. Telecommuting is an option. 10% domestic travel is required.
Salary: $212,500.00 - $240,200.00 per annum.
Submit resume with references to: Req.#: 24-150804 at: ATTN: Amy Nobriga, .
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BeiGene Global Competencies
When we exhibit our values of Patients First, Collaborative Spirit, Bold Ingenuity and Driving Excellence, through our twelve global competencies below, we help get more affordable medicines to more patients around the world.
17. Fosters Teamwork
18. Provides and Solicits Honest and Actionable Feedback
19. Self-Awareness
20. Acts Inclusively
21. Demonstrates Initiative
22. Entrepreneurial Mindset
23. Continuous Learning
24. Embraces Change
25. Results-Oriented
26. Analytical Thinking/Data Analysis
27. Financial Excellence
28. Communicates with Clarity
Salary Range: $160,200.00 - $220,200.00 annually
BeiGene is committed to fair and equitable compensation practices. Actual compensation packages are determined by several factors that are unique to each candidate, including but not limited to job-related skills, depth of experience, certifications, relevant education or training, and specific work location. Packages may vary by location due to differences in the cost of labor. The recruiter can share more about the specific salary range for a preferred location during the hiring process. Please note that the listed range reflects the base salary or hourly range only. Non-Commercial roles are eligible to participate in the annual bonus plan, and Commercial roles are eligible to participate in an incentive compensation plan. All Company employees have the opportunity to own shares of BeiGene Ltd. stock because all employees are eligible for discretionary equity awards and to voluntarily participate in the Employee Stock Purchase Plan. The Company has a comprehensive benefits package that includes Medical, Dental, Vision, 401(k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness.