Join Our Dynamic Marketing Management Team!
Are you ready to take your marketing career to new heights? We're seeking a passionate and innovative individual to join our team as a International Marketing Manager. In this vital role, you will report directly to the Head of Marketing, becoming an essential part of a dynamic marketing leadership team. As the International Marketing Manager, you will lead and execute a global marketing strategy to drive brand awareness and increase student occupancy in key international markets. You will manage direct marketing campaigns targeting international students across multiple channels, including social media platforms like WeChat, Weibo, TikTok, and Instagram. Collaborating with sales and partnerships teams, you'll align campaigns with strategic goals and localise efforts for key markets, especially China. You'll work closely with internal teams to optimise results, tailor offerings, and report on campaign performance. A strategic thinker, you will liaise with stakeholders, gather customer feedback, and ensure business growth across global regions. This role requires technical expertise in multi-channel marketing and regular national and international travel.
1. Develop International Marketing Strategies and Budgets: You will develop and manage a global marketing strategy to attract international students to Homes for Students properties, identifying key markets a...