Customer Data Manager
Permanent 39 hours - Monday to Friday
Lytham St Annes, Lancashire
Salary: Circa £50,000 per annum (depending on experience) plus bonus and benefits.
Closing date: Sunday 27th April 2025
Interviews First stage W/C 28th April 2025Were excited to announce a newly created job role to join our Beaverbrooks eCommerce team as a Customer Data Manager. This would be a fantastic opportunity for someone with experience in a data management/data analytics role.As our Customer Data Manager, you will be responsible for the management and analysis of customer data. You will be passionate about data security and integrity, continually striving to ensure data quality is optimised. You will collaborate closely with our Tech team to enhance data collection processes and support the broader company objective of establishing a reliable, single source of truth.Main Responsibilities
Oversee and optimise the flow of customer data between various key systems and channels
Ensure a robust, efficient and seamless method of customer data collection across all channels
Optimise data health/integrity through consistent, best-practice approaches to data cleansing
Conduct in-depth analysis to identify trends and insights which can inform CRM activity
Upon request, produce ad-hoc reports for the CRM and wider Marketing teams to enable targeting and decision-making
Develop strategies for segmentation to enable a personalised approach to marketing activity
Develop a suite of reports and/or dashboards to keep stakeholders informed of customer KPIs around acquisition, retention and customer behaviour
Work with the Tech team and developers to optimise the integration of customer data from multiple sourcesAbout Beaverbrooks
Established in 1919, we have 79 locations across the UK. This includes 57 Beaverbrooks stores & 22 dedicated brand boutiques, including TAG Heuer, OMEGA, Breitling & Tudor. We also have 3 Loupe boutiques, with Rolex showrooms.
Werea family business. And you can tell that when you get here. It feels like family. From the very smallest details to the big important things.
Our core purpose is to enrich lives. We aim to make a positive difference to the world we live in. This includes our colleagues, customers, suppliers & the wider community.
As a companywere true to our word. When we say were going to do something, we go all out to do it. And every individual is truly valued.
The awards weve been given as an employer speak volumes about what its like to work here, some of which are:
Retail's 3rd Best Company to Work For - Best Companies 2024
We have been awarded a3 staraccreditation for 'World Class levels of Engagement' for 19 years running - Best Companies 2024 - based on colleague feedback.
'Employer of the Year 2024 - The UK Jewellery AwardsAmazing benefits for amazing people
They say you get out what you put in. And, at Beaverbrooks, our people put in so much.
In return, just some of the benefits we offer include:
33days holidays (incbank hols, pro rata)
BUPA Private healthcare
Contributory Pension & Life Assurance
Outstanding colleague discounts, which extend to your family & friends
Wellbeing scheme
Employee & family support & counselling in partnership with the Retail Trust
A variety of different schemes to help you support charities close to your heart
Office profit share bonus?The Ideal Candidate
ESSENTIAL SKILLS
Ability to demonstrate the values and behaviours of the Beaverbrooks Way -The Beaverbrooks Way
Experience in a data management/data analytics role
Knowledge of retail-focussed CRM & CDP systems
Strong understanding of data integration methodologies
Hands-on experience with analytics and BI platforms
knowledge of SQL and the ability to query customer databases
Proven ability to influence others around data health, quality and best-practices
Impeccably high attention-to-detail and accuracy
Understanding of CRM segmentation and modelling strategies
Excellent communication and presentation skills
Strong understanding of data legislation and privacy regulations (GDPR etc.)DESIRABLE SKILLS
Experience working in a multi-channel retail environment
Knowledge of Bloomreach CDP
Awareness of how AI-driven tech is being used to enhance data cleansing and modelling
Experience with AB testing strategies in a CRM capacity
Familiarity with eCommerce platforms (e.g. CommerceTools)Beaverbrooks - the hallmark of amazing peopleTPBN1_UKTJ