We are recruiting a Brand and Social Media Executive for a premier wellness brand. It is an exciting and dynamic position, working cross-functionally across many areas of the business. If you are a creative, solution-driven and energetic individual, this could be the perfect one-of-a-kind opportunity to make an impact within the active lifestyle category.
Salary: £30,000-£35,000
Working Conditions:
* Hybrid Working
* Working Hours: 40 hours p/w (minimum)
* Leave: 25 Days per annum (plus bank holidays)
Their Marketing department is comprised of teams that operate under four verticals, which creates a holistic, multi-channel approach. These verticals include Brand, Communications, Growth and Retention. You will be heading up the Brand vertical, joining a fast-paced business and have full responsibility for the development of the brand identity and activations, engaging with multi-disciplinary teams to develop a strategy for success.
Reporting to: Head of Marketing
The Role...
* Manage the businesses social media platforms, including the creative vision, content production schedule and tone of voice.
* Ideate creative campaigns in the form of partnerships, product launches or calendar moments.
* Manage both food and lifestyle shoots.
* Be a brand representative across the wellness community at events (occasional weekends), workouts and through partners.
* Support the creative team and their output, fostering progression and growth.
* Implement current and innovative brand campaigns that drive brand equity, build engagement and frequency across all paid and owned channels both ATL & BTL.
* Support with content planning and production, ensuring it’s in line with the look, feel and tone of the brand and targets our key consumer.
* Support the wider marketing team efforts in new client acquisition and CAC targets.
* Develop and manage the marketing activation calendar, working closely with nutrition, product and comms teams to deliver launches and always on content and promotions.
* Be on top of the latest global trends in the health, fitness and premium lifestyle industry, particularly across digital platforms.
* Deliver launches with go-to-market plans, working cross-functionally with product development, nutrition, sales, and the wider marketing team from conception to launch.
* Work closely with the Head of Business Development to support our affiliate channel growth and sales team efforts.
* Define the relationship of communication between the brand and the consumer. Develop a deep understanding of our customers, product and brand.
* Work closely with the comms team to develop copy across all platforms as well as support with PR and influencer strategies.
The Person...
* Love of fitness: running, functional, boutique classes, etc.
* Deep understanding of premium London customers.
* Ideally, a minimum of + year of experience in a brand marketing role with success on social media.
* Passionate about social media, Instagram, TikTok, etc.
* The ability to work in a fast-paced startup environment with a ‘can-do’ approach.
* Display a strong understanding of multi-channel marketing and experience across social media channels, email marketing, influencer marketing, partnerships and ambassadors.
* A self-starter who can take initiative and put forward innovative ideas.
* Strong communication skills, both verbal and written as well as an ability to influence at all levels.
* Highly organised and flexible with a hands-on approach.
* (A bonus) Experience in premium DTC subscription brands, with a proven track record of unlocking growth.
Staff Benefits...
* EMI share option scheme.
* 25 days Holiday + Bank Holidays. After your third year, you will accumulate an additional year each year you are with the business (capped at 27 days).
* 60% discount across several brands.
* Hybrid working - Home/SW66AW, 2-3 days in the office.
* Cycle to work scheme.
* All office employees may work remotely in an international location for a maximum of 3 weeks per year (time zone dependent, must be taken in full weeks).
* Staff lunches at the office.
* Cash bonus if you complete 50 workouts in a quarter.
* Free fully equipped gym on-site.
* Subsidised class pass membership.
* Monthly team learnings and courses for up-skilling through the year.
* Work phone provided.
Your recruiter for this role is Heloise Nangle, Co-Founder at Jobs In. Fitness, and can be contacted simply by applying for this role below. Jobs In. Fitness are a fitness recruitment agency, specialising in hundreds of fitness jobs in the UK like these. If you are keen to be considered please ‘apply now’. Please note that only applicants matching the strict criteria above will be contacted as part of the recruitment process.
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