Summary
The Sales Representative is responsible for developing and maintaining strong customer relationships, identifying and pursuing new business opportunities, and achieving sales targets set by company Director. This role requires a proactive and results-oriented individual with excellent communication, negotiation, and interpersonal skills.
Wage
£11,778 a year
Training course
Sales executive (level 4)
Hours
Tue – Fri 9am – 5pm
30 hours a week
Possible start date
Thursday 1 May
Duration
1 year 6 months
Positions available
1
Work
As an apprentice, you’ll work at a company and get hands-on experience. You’ll gain new skills and work alongside experienced staff.
What you’ll do at work
The Sales Representative is responsible for developing and maintaining strong customer relationships, identifying and pursuing new business opportunities, and achieving sales targets set by company Director. This role requires a proactive and results-oriented individual with excellent communication, negotiation, and interpersonal skills.
Key Responsibilities
• Business Development:
• Identify and qualify potential new clients through market research, networking, and lead generation activities.
• Develop and execute effective sales strategies to penetrate new markets and expand customer base.
• Conduct market analysis and competitor research to identify new opportunities and trends.
• Customer Relationship Management:
• Build and maintain strong, long-term relationships with existing clients.
• Provide exceptional customer service, including proactive communication, timely responses to inquiries, and resolving customer issues effectively.
• Understand customer needs and provide tailored printing solutions that meet their specific requirements.
• Sales Process:
• Prepare and deliver tailored sales presentations and proposals, dependant on market sector.
• Negotiate contracts and pricing with clients.
• Accurately track sales activities and prepare sales reports.
• Achieve and exceed assigned sales targets and quotas.
• Industry Knowledge:
• Stay abreast of industry trends, technologies, and best practices in printing.
• Develop a strong understanding of printing processes, materials, and finishing options.
• Teamwork:
• Collaborate effectively with other team members, including production, design, and customer service.
• Share best practices and knowledge within the team.
Where you’ll work
UNIT 2
MARLOW STREET
WALSALL
WS2 8AQ
Training
An apprenticeship includes regular training with a college or other training organisation. At least 20% of your working hours will be spent training or studying.
College or training organisation
P.T.P. TRAINING LIMITED
Your training course
Sales executive (level 4)
Equal to higher national certificate (HNC)
Course contents
* Sales planning and preparation: Set effective targets using sales forecasts. Prioritise customers and activities to grow account value and maximise return-on-investment in line with your organisation’s strategy. Formulate or refine customer plans and objectives. Create efficient territory plans where appropriate.
* Customer engagement: Effectively communicate and interpret customer information exchanged through written, verbal and non-verbal communication. Develop a customer engagement style that effectively opens sales conversations, builds rapport, enhances customer relationships, and adapts to different customer’s social preferences.
* Customer needs analysis: Be highly skilled at effective questioning and active listening techniques to understand the customer’s needs, guide the sales conversation appropriately, create mutual understanding, and build trust and affinity with customers.
* Propose and present solutions: Develop sales proposals and deliver them using a presentation style and technique appropriate for your customer. Present relevant products and/or services, explain features and their advantages, and clearly articulate the value and benefit of the solution for the specific customer. Use and adapt a range of techniques to draw-out and overcome common sales objections.
* Negotiate: Research the customer’s likely desired outcomes and negotiating stance. Develop responses to likely objections. Identify your own organisation’s needs, such as minimum price and acceptable terms. Negotiate or trade variables effectively.
* Closing Sales: Be attuned to verbal and non-verbal buying-signals andmove to close at an appropriate point in sales conversations. Develop ethical techniques to close sales and confirm customers’ purchase agreement.
* Gathering Intelligence: Collect, analyse and interpret market intelligence and share it appropriately and effectively within your organisation.
* Time Management: Use and adapt appropriate tools and techniques to prioritise and manage your time effectively.
* Collaboration and team work: Contribute effectively within a team environment. Work collaboratively with both internal and external stakeholders. Manage communications with the cross-functional team in relation to the effective delivery of your sales, such as finance and service delivery. Support continual business improvement by sharing best practice with sales team colleagues and assist the marketing team to develop new marketing collateral.
* Customer experience management: Deliver a positive customer experience. Manage customer enquiries and issues effectively. Take proactive action to prevent and minimise customer concerns and complaints. Handle all customer interactions professionally to the customer’s satisfaction.
* Digital skills: Effectively use digital tools to conduct research and target customers in line with the overall sales strategy. Able to deliver presentations and meetings using digital communication. Complete accurate records and process sales in accordance with your organisation’s policies, procedures and digital CRM systems.
Your training plan
Sales Executive Level 4
Functional Skills Maths and English if required.
Requirements
Essential qualifications
GCSE in:
* English (grade 4 and above)
* Maths (grade 4 and above)
Desirable qualifications
BTEC in:
* Business Administration (grade Pass)
* Multi Channel Marketeer (grade Pass)
Let the company know about other relevant qualifications and industry experience you have. They can adjust the apprenticeship to reflect what you already know.
Skills
* Communication skills
* IT skills
* Attention to detail
* Organisation skills
* Presentation skills
* Administrative skills
* Team working
* Creative
Other requirements
•Proven experience in sales, preferably within the printing or graphic arts industry is desirable. •Excellent communication, presentation, and negotiation skills. •Strong interpersonal and relationship-building skills. •Ability to work independently and as part of a team. •Proficient in using CRM software (e.g., Salesforce) and Microsoft Office Suite. •Excellent customer service orientation. •Qualifications in Business, Marketing, or a related field preferred.