Role: Paid Social Manager
Function: Media Buying | Meta & TikTok Ads | Acquisition Strategy
Responsibility: Drive new customer growth through paid ads for our e-commerce clients
Reports to: Head of Paid Social
Location: Remote/Hybrid/flexible - Leeds Head Office & working-from-home options
Compensation: £30,000 - £40,000 + Audit Bonus Scheme + 26 Days Paid Holiday
Our core values:
* Extreme ownership - taking responsibility for every outcome within your control
* Quality - how you do one thing is how you do everything
* Profit - we think making money is great, especially for our partners
* Personal happiness - you are here because you want to be.
Founded by Olly Hudson and Joe Marston in 2019, Soar With Us is one of the fastest-growing advertising agencies for e-commerce brands in the UK with a team of 25 A-Players. In 2023, we spent over £50m on Meta and TikTok ads profitably for our clients including the likes of The Essence Vault, Art of Football, Bee Inspired, and many more.
In H2 ‘23 we've been making changes to our organisational structure, recruitment processes, and sales funnels to unlock the next stage of growth. The Head of Paid Social will play an important and exciting role in overseeing our team of Paid Social Managers, ensuring they are growing the acquisition efforts on behalf of our clients across Meta and TikTok Ad channels.
Reporting directly to our Head of Acquisition, you will ensure the success of a multitude of clients from a range of different niches. From onboarding to Soaring, you will help brands achieve their goals and scale them to the moon, all while upholding our core values of extreme ownership, quality, happiness, and profit.
On a day-to-day basis, you'll have complete autonomy in formulating your clients' acquisition strategies through Meta and TikTok advertising (some spending north of £200k per month). You'll be using powerful analytical tools such as Shopify reports, Triple Whale, and Motion to ensure every decision you make is data-driven. It's vital that you're hitting your clients' CAC, NC-ROAS, eROAS, and ad spend targets.
This is a career-defining opportunity; allowing the right candidate to take on start-up-style responsibilities and have a direct impact on catapulting Soar into the stratosphere.
Main Accountabilities:
* Ensure the success of a multitude of e-commerce clients from a range of different niches, generating results under pressure.
* Strategise, build, and execute high-spending Meta & TikTok Ad Campaigns.
* Build and maintain a diverse portfolio of clients.
* Communicate with clients regularly via Slack and Google Meet.
* Work closely with the Head of Acquisition to align on activity and progress.
* Provide expertise on current eCommerce best practices, including Paid Ads, Retention strategies, creative, CRO, landing pages, product strategy, Shopify, analytical tools, etc.
* Keep up to date with eCommerce best practices through training and research.
* Effectively communicate and collaborate across the Company.
* Think how our clients think.
Success in 6 months:
* Proven performance consistently across your client base.
* Pushing management/leadership, questioning the way we do things.
* The Head of Acquisition praises your performance.
Success in 12 months:
* Immaculate track record in driving results for your client base.
* Management assigns whale-sized clients to you.
* Excelled at Senior Paid Social Manager-level responsibilities.
Success in 24 months:
* Progressed to Senior Paid Social Manager, on track for management.
* Made a name for yourself in the e-commerce industry.
* Implemented new processes or technologies.
* Upskilled Paid Social Managers effectively.
Requirements
Attitude:
* Take complete ownership of successes and failures.
* Entrepreneurial with a big-picture view.
* Proactive approach.
* Exceptional attention to detail.
* Confident in building long-term relationships.
* Able to self-manage and prioritise tasks efficiently.
* Excellent leadership qualities.
Experience & skills:
* At least 1 year of experience running Meta Ads and TikTok Ads for e-commerce brands.
* Previous agency experience is ideal; otherwise, experience within a 7-8 figure e-commerce brand is required.
* Broad understanding of Shopify and e-commerce.
* Top-notch research skills for quick adaptation.
Benefits:
* Work with a diverse client base across multiple niches.
* Opportunities to broaden your skillset.
* Ongoing mentoring with senior management.
* Flexible, hybrid working options.
* Free food with weekly Friday Deliveroo.
* Numerous internal social activities.
Soar With Us is committed to creating a diverse and inclusive work environment, where all employees have equal access to opportunities. We respect and value all differences and strongly encourage applications from all backgrounds.
Due to the evolving nature of the business, the job holder may be required to carry out duties that are not detailed within this job description.
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