The Content Marketing Manager role focuses on developing and implementing a comprehensive content strategy to drive business growth in the Technology industry. The position requires leading a digital team and creating SEO optimized content that enhances brand visibility and customer engagement.
Client Details
Our client is a fast growing IT and Technology company based in Leeds. With an ambitious and growing marketing function, they are looking to appoint a Content Marketing expert to join the team.
Description
The responsibilities for the Content Marketing Manager - Technology role will include:
1. Develop and implement a comprehensive content strategy.
2. Lead a digital team to create engaging, branded content.
3. Optimising digital content with a focus on SEO.
4. Monitor and analyse content performance and make necessary adjustments.
5. Collaborate with sales and marketing teams to align content with business goals.
6. Ensure all content aligns with brand guidelines and customer engagement strategies.
7. Manage content distribution across various channels to reach the target audience.
8. Stay updated with industry trends and incorporate them into content strategy.
9. Coordinate with external agencies and vendors when necessary.
Profile
For the Content Marketing Manager - Technology role, a successful applicant should have:
1. Minimum 2 years experience in content marketing.
2. Ideally a background in B2B technology, or SaaS, although this is not essential.
3. Proficiency in digital and content marketing.
4. Excellent communication and writing skills.
5. Experience with SEO, social media platforms, and content management systems.
6. An innovative mindset with the ability to think creatively and strategically.
Job Offer
On offer for the Content Marketing Manager - Technology role:
1. An estimated salary range of £55,000 - £65,000.
2. Hybrid working arrangement.
3. Annual bonus.
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