About CATS Global Schools
CATS Global Schools is a leading education group committed to inspiring the next generation of world shapers. With a history dating back to 1899, but a focus on the future, our group brings together 16 institutions comprising independent boarding schools, an Arts school, English language schools and a variety of summer programmes in the UK, US, Canada and China. Each year, we provide 18,000 students around the globe with the education they need to develop real-life skills for the future. We are dedicated to academic excellence and our students benefit from our well-developed links to over 40 top global universities. We create a positive learning environment where every student is empowered to make a contribution to shape their world. This is made possible because of the commitment of our
pioneering, persevering people who do the very best for our students.
Role overview
We are looking to appoint a passionate Social Media Executive to help us share our good news stories and build our online presence. The post-holder for this role will be a key member of the Content and Design Team, responsible for supporting the Creative Marketing Manager to create engaging social media posts and reels across multiple platforms (LinkedIn, Facebook, Instagram and TikTok). The role will involve collecting and creating content with students and teachers in our schools, and there will be a focus on video editing and reel creation. The role will involve supporting marketing campaigns across platforms, and supporting the management of communities and audiences on social media. The post-holder for this role will also be required to support on paid social activities and
reporting on social media activities across our channels. The post-holder will be a dynamic creative who collaborates positively with internal and
external stakeholders. The post-holder will be required to take direction well, managing their time efficiently and have the ability to respond to conflicting deadlines. The post-holder should have a passion for education and highly developed interpersonal skills are a must.
Responsibilities
This role is hands-on in its approach and as such requires the Social Media Executive to be involved in content creation process. Responsibilities include:
Content Creation
Planning and creating social media posts on specific themes and for events.
Supporting photography and videography collection for events and social media.
Using content to create reels and videos for social media.
Re-editing content for social media, including video editing and reel creation.
Support ad hoc content requests from the sales team and the schools.
Content Management
Support the storage of photography and video.
Support community management, monitoring and responding to comments and
messages promptly.
Research Activity
Conduct desk-based research on social media trends.
Stakeholder Management
Working with internal stakeholders to gather content for social media posts.
Collaborate with members of the marketing and communications teams to create
content specific to business needs.
Build positive relationships with school principals, teachers and students to gather
content needed for campaigns.
Person Specification
Knowledge of social media platforms and trends with a passion to stay up-to-date.
Experience creating high-quality content for social media on multiple platforms
Experience editing video for reels, using Premiere Pro or other software further
training can be provided.
Excellent interpersonal skills with ability to build effective relationships with internal
stakeholders.
Excellent planning and organisational skills.
Internet based research skills.
BENEFITS
Cycle to work Scheme
Tech Scheme
Car Scheme
Free flu vaccine through Healthshield
Free eye tests
Financial wellbeing support via WageStream
Employee Assistance Programme
Group income protection
GP24: GP Access for all
Health Cash Plan
Death in Service
Long service awards
Employee referral scheme
Enhanced Maternity and Paternity pay
OUR COMMITMENT TO INCLUSION AND DIVERSITY
We are committed to diversity, inclusion and belonging. Building on our core values Pioneering, Persevering, People We pledge to deliver a series of events, guest speakers and focus groups to make CATS Global Schools and employer of choice for all.
SAFEGUARDING
CGS is dedicated to safeguarding and promoting the welfare and well-being of children and young people. As such, appointment is subject to the satisfactory completion of safer recruitment employment checks in line with KCSIE guidelines. This will include satisfactory references, enhanced DBS from the Disclosures and Barring Service and, where applicable, any international equivalent being obtained. Shortlisted candidates will be subject to online checks which may include social media.
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