Get AI-powered advice on this job and more exclusive features.
British Garden Centres are the UK’s largest family-run garden centre group and are continuously growing. It’s a business made up of over 70 garden centres, 3 nurseries, and 2 warehouses, employing over 3500 people across the UK.
Overview:
We are seeking an experienced Social Media Coordinator to join our thriving Marketing department. This role will focus on developing our local garden centre social media profiles, which includes generating regular reports, creating scroll-stopping content, and engaging with the local team. This role will include travelling around the group to visit all garden centres and help develop their social media skills.
Job Description:
1. Create all centre-level marketing content for the garden centre pages following the brand guidelines.
2. Monitor all social media platforms under the BGC umbrella.
3. Generate weekly and monthly social media reports on the centre profiles and the brand profiles when needed.
4. Assist with replying to messages and comments on the BGC channels.
5. Establish an active role in training centre social users with the creation and publishing of content.
6. Maintain a strong relationship and line of communication with the centres relating to all social media activity.
7. Support marketing events when necessary, including travelling to other centres and event locations.
8. Once established in the role, visit garden centres around the UK to develop social media skills and create content.
9. Assist in the development of content calendars on a monthly basis.
10. Support with influencer relations and generating databases.
11. Assist our Content Creator with any necessary filming, photography, and editing.
What you’ll bring:
1. Educated to degree-level in Marketing, Business, Communications, or a related field.
2. Strong knowledge and evidence of content creation, including filming and editing.
3. Proficient knowledge in social media management tools (e.g., Meta, Sprout Social, Hootsuite).
4. Valid UK driving license and willingness to travel to other garden centres.
5. A strong positive mindset and ability to work well within a team.
6. Strong attention to detail, organisational skills, and the ability to work in a fast-paced environment.
7. Willingness to get involved in public-facing social media and events.
8. Knowledge of social media trends and algorithms.
9. Ability to multitask and manage marketing priorities.
10. Willingness to develop and learn.
Working for an industry-leading business with many opportunities to learn and grow both personally and professionally. 28 days holiday, including bank holidays. Closed Christmas Day, Boxing Day, New Year’s Day & Easter Sunday. 20% discount at any BGC store and 50% meal discount at any BGC restaurant. Additional discount rates are available for our Leisure Park. Support from a social, supportive, and highly driven team.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Retail
#J-18808-Ljbffr