The role
We are looking for a Digital Marketing Executive to join our Marketing Team. In this position, you will be responsible for developing and executing a range of campaigns, whilst collaborating with the Marketing Team to build strategies. You'll be responsible for creating and managing marketing content that will make our brand the talk of the town. This role is part of a team and is based at our Holiday Inn Rotherham Sheffield (S60 2XL).
Marketing Executive responsibilities include:
* Collaborate with the Marketing Manager and wider team to create an annual calendar of social media marketing activity.
* Guide and brief content champions/hotels to develop bespoke, hotel-specific content that aligns with the marketing calendar and enhances brand engagement.
* Use LinkedIn, Instagram, Facebook with scope to deliver social media on other platforms in future.
* Join the Kew News committee and support the development of internal communications.
* Contribute to the annual marketing calendar, highlighting seasonal promotions and rolling out to the hotels.
* Create original eye-catching visuals, videos, reels, and stories for Kew Green Hotels social media streams and individual hotels.
* Support social media streams (Facebook, Instagram, LinkedIn, etc.).
* Create high-quality content to help drive sales leads.
* Manage and audit IHG/independent websites providing relevant feedback and action using bespoke CMS systems.
* Provide support to specific hotels and be present on-site when required.
* Attend relevant external marketing forums/brand meetings.
* Communicate with target audiences and build and develop customer relationships.
* Attend/present at relevant internal meetings to communicate departmental results, initiatives, and projects.
* Report on digital marketing activity.
What you’ll bring to the team
You’ll have a flair for creativity and be confident in exploring new ideas, not to mention being one of those “think outside the box” types. A confident communicator who loves and can influence people, while also being attentive to small details. From a tech perspective, you’ll need to have strong skills ideally with Adobe Suite, CRM systems, MS Office/365, and Canva.
Next steps
A member of the recruitment team will be in touch with shortlisted candidates to book a 15-minute chat so we can get to know you better. We will explain the role in detail, and you can highlight your skills to us. If successful at this stage, you will meet members of the Marketing team.
Benefits
Our rewards package includes:
* Attractive discounts across many major retailers, restaurants, and events – you can save up to £500 a year on your grocery shopping!
* Complimentary Employee, Family, and Friends discounts in hotels across the Kew Green Hotels portfolio and at partner hotels worldwide!
* 50% off food and beverage while you stay in our hotels.
* 24/7, 365 days Employee Assistance Line for mental health and wellbeing support, financial and legal advice.
* FREE and UNLIMITED access to our Leisure Clubs (gym, pool, steam rooms).
* Robust career development opportunities and support for personal growth.
Who are Kew Green Hotels?
Kew Green Hotels is a rapidly expanding global company, with a diverse portfolio across leading hotel chains, including IHG Hotels & Resorts, Marriott International, Wyndham Hotels & Resorts, and Hilton. What unites us all is our values. Please view our website for more details.
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