Overview
We are seeking a creative and results-driven Social Media Specialist to join our dynamic team. In this role, you will be responsible for developing and implementing effective social media strategies that enhance our brand presence and engage our audience. You will work closely with various departments to ensure cohesive messaging across all platforms, while also analysing performance metrics to optimise our social media efforts.
Duties
1. Performance Analysis: Monitor and analyse social media metrics to evaluate engagement, audience growth, and campaign effectiveness.
2. Content Strategy: Collaborate with marketing teams to optimise and align content strategies with brand objectives and target audiences.
3. Audience Insights: Track customer preferences and dining trends to improve engagement and refine marketing strategies.
4. Competitor Research: Conduct competitive analysis to identify trends, opportunities, and areas for differentiation within the food and dining industry.
5. Reporting: Prepare and present detailed reports on social media performance, providing actionable insights to stakeholders.
6. Tool Utilisation: Use analytics tools to extract data and enhance social media strategies.
Experience
1. Proven experience in social media management or a related field is essential.
2. Strong understanding of public relations principles and practices is highly desirable.
3. Excellent written and verbal communication skills with a keen eye for detail.
4. Ability to work independently as well as collaboratively within a team environment.
5. Proficiency in using social media management tools and analytics platforms.
6. A creative mindset with the ability to generate innovative ideas for content creation.
If you are passionate about social media and have the skills to drive engagement through compelling content, we would love to hear from you. Join us in shaping our brand's online presence!
Job Types: Full-time, Permanent
Pay: £41,000.00-£45,000.00 per year
Benefits:
* Discounted or free food
Education:
* Bachelor's (preferred)
Experience:
* Social media marketing: 1 year (preferred)
* Social media: 1 year (preferred)
Work Location: In person
Expected start date: 01/03/2025
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