Job Title
Brand Marketing Manager - George Home & General Merchandise
Location
Asda House
Employment Type
Full time
Contract Type
Fixed Term (Fixed Term)
Hours Per Week
37.5
Salary
Competitive salary plus benefits
Category
Brand/Product Management
Closing Date
27 December 2024
We have a great opportunity for a Brand Marketing Manager to join the General Merchandise & George Home team. Reporting into the Senior Manager of Brand Marketing, you'll be responsible for developing the marketing plan for these categories.
***This is a FTC covering a period of leave***
“Everything about Asda”
We are a values-led organisation. As such we encourage everyone to be open and honest. We work creatively and collaboratively, valuing everyone's input.
Our collaborative culture, the size of our business and our belief in the empowerment of the individual means opportunities at Asda are abundant.
“Everything you'll love”
* Minimum 24 days annual leave per year plus 8 bank holidays
* 4 weekly pay
* Company Car Allowance - or you can opt for a company car
* Digital GP and Wellbeing sessions
* Discount off your shopping at Asda and George
* Career development and apprenticeship and graduate schemes
* Free city centre parking
“Find your role”
As well as being accountable to ensure the brand marketing plan & approach is driven across all areas, and delivers innovation, sales and metrics, you'll:
* Conduct review of internal and external brand marketing approaches
* Demonstrate a strong working relationship with their own team, the brand team & the trading teams
* Accountable for attending key trading meetings & brand meetings
* Accountable for leading the brand marketing process and briefing to all key stakeholders
* Awareness of market trends and insights
* Be at the forefront of the product proposition and plans
* Demonstrate strong working relationships with trading & brand
* Accountable for attending key meetings
* Accountable for the brief creation process & product selection meetings
* Accountable for the brand marketing critical path
* Lead and develop a team
* Demonstrates a clear understanding of the customer
“Lets find out about you”
* Have a demonstrable background in brand marketing and General Merchandise/Home retail industry experience
* Experience of working across a General Merchandise / Home business
* Has commercial awareness & the ability to prioritise
* Shows understanding of the customer
* Strong organisation / project management skills
* Strong decision making skill, communication and networking skills
* Strong leadership and team development skills
“Find your everything at Asda” - bringing brighter living within everyone's reach.
We are passionate about creating a diverse and inclusive workforce.
Work Where it Works
Our hybrid way of working gives you the choice to work where it works.
You will also get an excellent benefits package including:
* Discretionary company bonus
* £5,700 company car or car allowance
* Company pension up to 7% matched
* 10% colleague discount
* Free parking and many additional rewards.
We want all colleagues to be able to bring their best and true selves to work, every day.
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