About The Role
We are looking for a Email & Digital Marketing Executive to join our welcoming and diverse global marketing team. Based in the London office, this role will be part of our email and digital marketing centre for excellence, working with marketers to apply best-in-class digital marketing standards to our communications.
You should be a confident individual able to work and communicate with a busy global marketing team as this will be a daily part of your role.
For more information about our events portfolio visit: https://www.peievents.com/en/
Responsibilities:
* Configure and execute emails and digital marketing campaigns in Marketo, ensuring best practices for optimal deliverability.
* Build data selections to pull target audiences, based on briefs from the product marketing team.
* Implement A/B testing to improve engagement and conversion rates across email and websites.
* Support the APAC Marketing Lead to ensure campaigns run smoothly and effectively.
* Apply website enhancements to improve customer journeys and drive SEO initiatives.
* Collaborate closely with a global marketing team, ensuring seamless communication and execution of projects.
* Support wide-scale digital marketing projects, ensuring smooth implementation and alignment with business goals.
About You
Qualifications & Experience:
Essential
* Data literate – experience with segmentation, database management, and campaign tracking
* Strong written and verbal communication skills
* Detail-oriented, highly organised, and able to manage multiple priorities
* Experience in direct and digital marketing metrics and reporting
* Familiarity with CRM systems
* Working knowledge of social media platforms for marketing
Desired
* Hands-on experience with email deployment systems, website CMS, or digital marketing tools
* Some knowledge or experience in the events industry
* Understanding of financial markets
* A proven track record of enhancing digital marketing performance, with demonstrated success in improving conversion rates across email, website, and social media campaigns
Personal Attributes:
* Analytical and data-driven mindset
* Energy and confidence in working with stakeholders
* Creative problem solver with a solutions-focused approach
* Strong time management skills and ability to prioritise effectively
* Thrives under pressure and adapts quickly
* Building strong relationships across the business and the industry
* A passion for developing a career in marketing, particularly in digital marketing and data-driven strategies
* Being part of a collaborative, global marketing team
* Learning, growing, and contributing to a positive, high-performing culture
PEI1
About Us
Who we are: PEI Group is a subscriber-focused business intelligence company. With our multi-talented global team of over 490 people, spread across EMEA, USA & Asia, our purpose is to inform and connect investment professionals across global, specialised markets. We identify specific high growth, high value investment sectors and themes where deep insight, strong market relationships and active capital flows are critical for success. What we do: PEI Group provides industry-leading journalism, data, and market insight to subscribing clients via a wide portfolio of specialist brands supported by our robust and scalable digital publishing, analytics, and database platform. We also track the firms and individuals who shape markets and bring client-communities together to enable knowledge sharing, profile building and relationship development through professional networks and events. Wherever our markets are active – in New York, Los Angeles, Tokyo, Sydney, Hong Kong, Singapore, London and elsewhere – PEI is hard at work examining crucial market forces and shifting investment themes, identifying active investors and their capital allocations, and scanning ahead for regulatory changes, new compliance requirements and other risk factors. At PEI we value diverse talent and welcome applications from everyone – regardless of background. We are an equal opportunity employer and our inclusive culture at PEI is reflected in every stage of the recruitment journey. Please inform us at initial stages of the recruitment process if you require any reasonable adjustments and we can accommodate this. PEI Group supports flexible working arrangements, and we welcome career returners.