Are you a dynamic communications professional with a flair for fashion? Join a vibrant team that thrives on creativity and innovation! My client, a luxury womenswear destination, is looking for a Press and Communications Officer to elevate their brand presence both online and offline.
About the Role As part of a forward-thinking Communications & Events team, you'll play a vital role in shaping the brand's narrative. From strategic communications planning to media relations, your impact will be felt across all aspects of the business.
If you have 2-3 years of experience in PR, possess a strong network of press contacts, and are excited about pitching to fashion media, this opportunity is for you!
Key Responsibilities
* Strategic Communications Planning: Collaborate with the PR and Communications Director to craft seasonal PR strategies that align with brand values.
* Media Relations: Build and maintain relationships with fashion & lifestyle editors, securing coverage in top-tier publications. Coordinate press visits and manage press gifting.
* Content Creation: Write and edit compelling press releases and media kits that reflect the brand's voice and style.
* Event Management: Plan and execute exciting PR events, including product launches and exclusive previews, to create buzz and attract media attention.
* Influencer Programs: Collaborate with influencers and brand ambassadors to amplify reach.
* Internal Communications: Foster a seamless flow of communication across departments to maintain an informed and engaged team.
* Reporting: Measure the effectiveness of PR efforts and prepare reports for senior management.
* Budget Management: Ensure cost-effective PR activities while maximizing ROI through vendor negotiations.
* Team Leadership: Mentor and guide interns, fostering a creative team environment.
* Agency Management: Collaborate with external PR agencies to achieve KPIs.
Why Join?
* A supportive and inclusive work environment that values creativity and personal development.
* 25 days of annual leave plus bank holidays, with an extra day off on your birthday!
* Participate in exciting social events throughout the year.
Who You Are The ideal candidate is self-motivated, proactive, and possesses strong problem-solving skills. With excellent communication abilities, you’ll keep all stakeholders informed and aligned with project goals.
If you are passionate about fashion and eager to make your mark in the industry, we want to hear from you!
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