About the FMB
The FMB is the largest trade association in the UK construction sector, representing nearly 7,000 small and medium-sized building companies. For 80 years, the FMB has championed continuous improvement in the building industry in England, Scotland, Wales and Northern Ireland, and for Master Builder companies to be recognised as a badge of quality.
We are an independent, not-for-profit organisation, lobbying for our members’ interests. We provide services, advice and a community, all of which allow us to support our members to grow, improve and protect their businesses.
Our organisation’s culture is shaped by four core values:
1. Integrity - a commitment to ensuring the highest standards and to do the right thing.
2. Commercial - to act in a way that provides good financial value for all business and work activities.
3. Positive - to be proactively engaged and solutions focused.
4. Collaborative - the commitment to work together as one team.
About the team
You will be working in the newly established External Affairs Team to deliver the organisations messaging to the media. This new role will help enhance the FMB’s media presence and establish relationships with relevant media stakeholders.
About the job
We are looking for a dynamic and tenacious Media Manager who can take ownership of external communications and support public affairs efforts. We are looking for a talented media storyteller who doesn’t mind rolling up their sleeves and getting stuck in. This role is critical in protecting and enhancing the brand voice and ultimately driving membership growth.
Responsibilities and duties
Strategic and management
* Help develop and deliver a PR strategy as part of the FMB’s External Affairs Strategy.
* Help establish a fully-fledged media function at the FMB.
* Establish and develop relationships with key journalists and media contacts.
* Ensure the effective management of the Press Office.
* Help develop a regional PR strategy to complement our national output.
* Work closely with other teams to provide external communications support.
Operational
* Work closely with the Head of External Affairs to support the team’s public affairs efforts.
* Work collaboratively with colleagues and members to find compelling stories to craft and promote.
* Write, distribute and sell-in media releases to drive an aggressive media presence in national media and local media.
* Work with regional Hub Directors to secure regular regional media coverage.
* Establish a media training programme, ensuring our spokespeople are appropriately trained and briefed ahead of interactions with the media.
* Ensure an effective media monitoring function and escalate any poignant stories appropriately.
* Oversee and contribute to producing entries for strategically important awards and surveys.
* Compilation and presentation of monthly reports for internal reporting.
* Be prepared to travel as needed, supporting events and media opportunities.
Other
* Safeguard members’ and others’ personal data in accordance with all relevant data protection legislation, including the General Data Protection Regulations (GDPR) in force from May 2018.
* Undertake any other duties which reasonably fall within the remit of the role, in discussion with the Head of External Affairs.
Person specification
You ideally have:
* Experience of working in a busy B2C press office (either in-house or agency) and journalism/newsroom experience.
* An interest in politics, which drives much of the FMB’s press interest.
* You will be results orientated, highly organised, and have strong attention to detail.
* Proven ability to plan, execute, measure, review and report on PR activity.
* Excellent judgement and instincts.
* Proactive, motivated and enthusiastic: contributes energy and a positive attitude.
* Ability to think creatively, tactically and strategically.
* Outstanding verbal and non-verbal communication skills.
* Excellent organisation skills and ability to manage multiple stakeholders.
* Ability to build relationships and trust with the press.
* Able to communicate complex policy solutions in a clear, concise manner to multiple audiences.
* You enjoy working at pace.
It's a bonus if you have:
* Experience working on B2B.
* Strong black book of construction industry and mainstream media contacts.
Our offer to you
We are proud to have achieved ‘Gold’ status in the Investors in People accreditation, which recognises companies that make a clear commitment and investment in supporting their employees and creating a better, more productive workplace.
FMB employee benefits include:
* Flexible working arrangements, including options around hybrid working and flexible start and finish times.
* Annual leave of 25 days (plus office closure between Christmas and New Year)
* Generous contributory pension scheme
* Season ticket loans
* Occupational sick pay
* Holiday banking scheme (after one year’s service)
* Allowance of £75 towards glasses required specifically for DSE work.
* Generous death in service benefit which amounts to four times annual salary.
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