POSITION SUMMARY:
Aprimo is hiring a Partner Manager to join our Global Partnerships Team. The Partner Manager will work closely with Sales, Product, Strategy, Professional Services, Marketing, G&A, and current and future partners to build out the next phase of Aprimo’s partner ecosystem. This is both a partner relationship and a revenue-generating role, reporting directly to the Senior Director of Partnerships, and ultimately to the Chief Revenue Officer.
The Aprimo Partnerships Team strives to accelerate Aprimo’s business across the world through partner engagements – including referral, resell, and influence channels. You’ll manage a book of business consisting of Global and Regional Systems Integrators, Agencies, and Software Providers/ISVs (PIM, CMS and creative software providers). You’ll be responsible for maintaining, growing, and executing strategies with your partners to ultimately drive new opportunities for Aprimo and your partners.
WHAT YOU WILL BE RESPONSIBLE FOR:
1. Exceed targeted revenue goals through referred business opportunities from your partners.
2. Partner Management: Build and manage relationships with key SI/ISV partners, aligning business objectives and ensuring effective collaboration on joint initiatives.
3. Channel Partner Development: Establish and nurture strong, mutually beneficial partnerships with channel partners such as referral partners, cloud resellers, and MSPs to drive joint business opportunities and market penetration.
4. Go-to-Market Collaboration: Work with both SI/GSI and ISV partners on joint go-to-market strategies, including co-selling, product integrations, and joint marketing efforts to expand Aprimo’s reach and revenue.
5. Partnership Optimization: Identify and assess opportunities to optimize partnership engagement models, ensuring consistent value delivery and revenue growth.
6. Negotiation & Agreements: Lead negotiations and formalize partnership agreements, ensuring alignment on objectives and execution plans for joint initiatives, including co-marketing and co-selling agreements.
7. Partner Enablement: Work closely with internal teams (Sales, Product, Marketing) to ensure partners are equipped with the necessary tools, materials, and support to effectively promote and sell Aprimo’s solutions.
8. Market Intelligence: Stay informed about evolving trends in digital asset management, partner ecosystems, and competitive landscapes to identify and leverage new opportunities for growth.
9. Additional responsibilities and duties as required.
CANDIDATE QUALIFICATIONS & WHY YOU’RE A GREAT FIT FOR THE ROLE:
The Essentials:
1. A minimum of 3 years of experience with either managing partnerships and/or sales for DAM (digital asset management) or Martech organizations.
2. Prior proven experience in DAM or Martech is required.
3. Previous history of exceeding sales targets is required.
4. Successful track record of developing and growing partnerships is preferred.
5. Experience building go-to-market strategies.
Additional Successful Qualities:
1. Experience building or managing partnerships with Global System Integrators (like Accenture, Capgemini, Cognizant, etc.).
2. Experience working with the Microsoft Cloud partner ecosystem.
3. Multilingual (Spanish, German, French).
Employer: Aprimo (@Aprimo)
Location: Virtual / Birmingham, UK
Posted Date: 05/12/2024
Expiry Date: 05/04/2025
Type: Full-Time
Categories: System Administrator / Integrator, Digital Marketing / Branding Technology, Sales / E-commerce
Ref: DN-JB-2112
Added by: DAM News Administrator
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