About The Role
As a dynamic marketing leader, you'll champion our new brand, crafting standout product value propositions and communications. We're looking for strategic innovators who push boundaries and create buzz worthy campaigns. You'll be the vital link to commercial teams, excelling in stakeholder management and understanding business priorities.
Collaborating closely with commercial teams, you'll develop and execute communication strategies, leveraging resources from the wider marketing community. This role isn't just about numbers; it's about helping Nottingham reach new audiences and demographics. Reporting to the Head of Product Marketing, you'll be a key leader with broad expertise, ready to deputise and work within the Brand, Marketing & Communications team alongside the Customer team.
Here’s a taste of what you will be doing as a Product Marketing Manager at Nottingham Building Society:
* Drive Product Marketing Strategy: Develop and execute strategies to boost acquisition, engagement, and retention across all channels.
* Activate Rebrand Initiatives: Support the activation of the Nottingham Building Society rebrand through product-led propositions.
* Execute Marketing Plans: Plan, execute, and deliver marketing plans for lending and savings, including defining value propositions and target segments.
* Manage Campaigns: Oversee end-to-end product marketing campaigns across multiple channels, ensuring consistent messaging and integrated communication.
* Consult and Advise: Provide expert consultancy to optimise communication activities and achieve cost efficiencies.
* Monitor and Optimize: Evaluate campaign performance, report on ROI, and adjust strategies to enhance results.
* Collaborate and Coordinate: Act as an account manager, collaborating with business leadership and the wider marketing team to ensure coordinated and prioritized plans.
* Stakeholder Engagement: Build and maintain relationships with key stakeholders, manage third-party agencies, and elevate the voice of the customer.
About you:
* Strategic Thinking: Ability to develop and implement effective marketing strategies.
* Communication Excellence: Strong verbal and written communication skills for clear and impactful messaging.
* Analytical Skills: Proficiency in analysing data to inform decisions and optimize marketing performance.
* Project Management: Expertise in managing projects from inception to completion, ensuring timely and quality delivery.
* Customer Insight: Deep understanding of customer needs and market trends to drive customer-centric strategies.
* Collaboration: Ability to work effectively with diverse teams and stakeholders to achieve common goals.
* Creativity: Innovative approach to problem-solving and campaign development.
* Adaptability: Flexibility to adjust strategies based on performance metrics and changing market conditions.
Reward & Benefits:
* A fair and competitive salary evaluated against market data, annual discretionary bonus scheme, Medicash healthcare scheme, 29 days annual leave plus bank holidays and enhanced family leave.
* Commitment and dedication to your ongoing personal and professional development.
* For all full-time roles we work a 35-hour working week to promote a work/life balance.
* A friendly and inclusive culture where teams genuinely strive to do the right thing by their colleagues and our customers.
* A strong sustainability agenda – we’re continually finding new ways to be kinder to the environment.
* We’re passionate about giving back to the communities in which we serve as well as supporting local charities.
* Your health and wellbeing is our priority, we encourage this through a suite of support resources.
Embracing Diversity Together:
We proudly embrace and celebrate diversity as a fundamental cornerstone of our values. Our commitment to diversity extends beyond our internal culture to the way we approach advertising and engage with our customers.
Our commitment means actively working to eliminate barriers and biases that may hinder equal opportunities within our organisation.
We acknowledge that diversity is not just a goal to be achieved but a continuous journey toward creating an environment that embraces differences and promotes equal opportunities for all.
About Us
We are a mutual, which means we don’t have shareholders. Instead, we’re owned by our members and use our money to do good, investing in our community, responsible causes, and – well, you.
Although our history spans over 170 years, our purpose of helping our members save, plan for and protect their financial futures is enduring.
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