Company Background
A.S.O. UK is the country’s leading mass participation events company, putting on events each year in triathlon, cycling, and running. Part of Amaury Sport Organisation (A.S.O.), owners of Le Tour de France and the leader in the French running and sportive market, A.S.O. UK’s prestigious portfolio includes the Cancer Research UK London Winter Run, adidas Manchester Marathon and Dragon Ride. The company also specialises in delivering bespoke corporate events, working with businesses such as JLL and Impetus.
A.S.O. UK’s events bring together an active community of people taking part in sporting events for reasons ranging from fitness, competition, charity, health, fun or to simply finish. The participants vary from first timers of all ages through to World Champions. Collectively, the events raise millions of pounds for hundreds of charities.
A.S.O. UK is a fast-paced, fun place to work with a great team atmosphere. It’s a sociable office of like-minded people with shared goals, values, and interests who take great pride in the events we deliver.
Key Responsibilities
Reporting to the Partnerships Director, we are looking for an ambitious individual with extensive campaign delivery and account management experience. The role will be a senior member of the partnerships team, leading on high-value accounts for both brands and charities, and will play an integral role in the commercial performance of the business.
We are looking for an individual with outstanding client servicing skills, campaign creation and project management experience, and with an intuitive commercial approach that makes them confident to proactively drive forward their accounts. The role will involve full-cycle account delivery: supporting new business team in pitch creation & sell-in, contract drafting & negotiation, onboarding, delivery and renewal.
We work with a range of brands, charities and corporates, including adidas, PUMA, HOKA, Cancer Research UK, Alzheimer’s Society, JustGiving, Deliciously Ella, JLL and many others.
Key Responsibilities
* Management of key accounts, including the day-to-day management of partners (charities and brands).
* To lead meetings with partners to understand partner objectives (whether they be brand awareness, data capture, education or something else), build relationships and to develop suitable activations to meet these objectives.
* To create & manage campaign plans & project plans for partner accounts, and be hands on in the top to bottom delivery of your accounts (e.g. from budget management to account administration such as meeting notes & agenda creation)
* To be responsible for renewals of current partners.
* To support in drafting of partner contracts.
* To collate commercially relevant information for reporting to key commercial partners that considers the ROI for the sponsor from a reach and media value perspective.
* To input on sponsorship strategy, with focus on team efficiencies and rights diversification.
* To attend ‘pitch’ meetings in conjunction with other members of the business to bring new sponsors into the business.
* To deliver the operational activations of partnerships at the events and during the campaigns, including ideation and scoping, budget management, supplier management, co-ordinating with internal operations team, consolidation of logistical information for internal and external communication, and overseeing brand-roll out at events.
* To help increase ancillary revenue streams across the business via existing partnerships.
* To serve as the partnership representative on the project team of our largest events, and be the Event Lead for key events within the Partnerships Team.
* To line manage and mentor junior members of the Partnerships Team.
* To attend some weekend events as a representative of the A.S.O. UK commercial team and to carry out relevant duties within that event.
Skills and Experience Required
* Minimum 3 years account management experience in sponsorship, PR or marketing, preferably within sport sector.
* Experience of: campaign plan creation, onboarding, project management, review and renewal.
* Effective management skills.
* Experience managing budget & reconciliation of projects.
* Comprehensive understand of digital marketing & CRM.
* Understanding of data analysis & GDPR regulation.
* Contract drafting.
* Monday.com
* Strong Microsoft Office competence.
* High attention to detail.
* Good planning and organisation skills.
Conditions:
* Duration: Permanent / Full Time
* Location: Battersea, London SW11 / Home Working (hybrid)
* Start: as soon as possible
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