About the Role
As a Vice President of Product Marketing, you will be pivotal in shaping and executing the Go-To-Market (GTM) strategy for a rapidly evolving portfolio. Reporting into the Chief Revenue Officer, you will work cross-functionally with Sales, Product, and Marketing teams to ensure technical and operational buying audiences are equipped with the right tools to position and sell products effectively. This is a hands-on, strategic role with decision-making authority, where you will take ownership of competitive market analysis and product positioning to drive business success.
The Company
A global leader in cutting-edge broadcast and media technology, this organisation is known for innovation and market leadership. As they continue to diversify their product portfolio, they are investing heavily in their GTM strategy and need a senior product marketing professional to drive impactful, measurable results. With a strong commitment to staying ahead of the competition, they are looking for someone who can bridge technical expertise with strategic marketing execution.
Benefits & Opportunities
* You will be part of a highly strategic, decision-making function within the business, reporting into the CRO
* Work alongside Product, Sales, and Marketing leadership to drive measurable impact
* Join a company with a strong market position and a forward-thinking approach to product marketing and GTM execution
To be successful, you’ll need to have…
* Proven experience in Product Marketing, Product Management within Broadcast and Media Industry
* A track record of successfully developing and executing Go-To-Market (GTM) plans, measuring success, and driving product adoption
* Strong technical grounding in hardware and broadcast media software solutions
* Experience in competitive analysis, market research, and equipping sales teams with effective tools to position and sell products.
* The ability to work strategically—beyond branding and awareness, this role is about actionable product marketing and commercial impact.
Interested to know more?
Interested? Contact me henry@neuco-group.com for an initial confidential discussion!