UK Employer of the Year 2024: Silver (250) - Investors in People Awards The Role Forbes Solicitors LLP are seeking a Marketing Assistant to join our Marketing and Business Development team at our Gordon House Office. This role is a full-time role working 36.25 hours per week, Monday to Friday, with the possibility of hybrid working. This is a fantastic opportunity for an ambitious marketing professional and become part of a collaborative and professional team. While the role demands the fast pace, customer focus, and high standards of a law firm, it also ensures a sustainable work-life balance, reflecting the regional area it serves. This role will provide the opportunity to work on a variety of marketing tasks, from event coordination to digital content creation, with a focus on reporting and analytics. As a key member of our team, you will be responsible for achieving successful outcomes such as: Update and maintain Consumer division content on the company's website, ensuring it is current, accurate and reflects the firm's ethos; Manage Consumer division social media content (Facebook, Instagram, Twitter, LinkedIn) by creating, scheduling and monitoring posts; Monitor website and social media analytics, preparing monthly reports to evaluate campaign effectiveness and identify areas for improvement; Responsible for monitoring and measuring PPC campaigns, analysing enquiry data, and tracking trends to optimise performance; Develop and assist in the creation of digital content (short videos and social media posts) to engage audiences across various platforms; Work with the wider team to produce and edit videos, ensuring high-quality content for campaigns; Assist in the creation and distribution of e-newsletters, event invitations and email campaigns using platforms such as Dotdigital; Monitoring the Reviews Solicitors account, providing regular feedback and conducting detailed analysis; Generating, analysing and delivering monthly reports on the performance and effectiveness of the Moneypenny live chatbot - including identifying trends and providing actionable insights to improve functionality and user experience; Responsible for monitoring all review platforms, ensuring timely responses and taking appropriate action when necessary; Maintain and update the Consumer Division's marketing database, ensuring accuracy and relevance; Assist the Consumer Division Marketing Manager with various day-to-day marketing duties; Support sourcing and ordering of promotional materials and giveaways. The Person We will be progressing applicants to the next stage based on their demonstrated knowledge, experience, and skills in: Essential Qualifications and Experience have a Marketing or Business degree or equivalent marketing qualification; solid understanding of various social media platforms and experience with website management (CMS experience is a plus); knowledge of SEO, Google Analytics, and paid social media advertising strategies; proficiency in Microsoft Office Suite and Canva for creating marketing materials; familiarity with email marketing platforms, preferably DotDigital aligns with the Firms values; have creative flair and excellent attention to detail and organisational skills; have the ability to work as part of a team; have strong commercial awareness; have proven competence in their IT skills (Outlook, Word, and other systems experience); have good communication skills, both written and verbal; have an interest in long term development/progression in the department; Desirable experience in photography, video editing and graphic design is a plus; familiarity with Adobe Creative Suite (Photoshop, InDesign, Premiere Pro) is highly desirable; If you are interested in this role or in joining Forbes Solicitors, please visit our website to learn more about us. The Firm At Forbes Solicitors, we believe in creating a supportive and collaborative environment where our team members can thrive and develop themselves and others. We offer a comprehensive range of legal services and have offices across the North, with deep roots in Lancashire. Our team are known for its genuine, practical advice and passion for achieving the best results. We are real people who listen to each other and work together to deliver exceptional service. We are proud to have been awarded UK Employer of the Year: Silver (250) at the Investors in People Awards 2024 and the Firm is ranked as a Legal 500 Top Tier Firm and a Chambers and Partners Leading Firm. We are a values led Firm and are looking for people who embody our values: authenticity, striving for exceptional results, and unity in teamwork to join our award-winning Firm. The Benefits We are dedicated to supporting our people and offer a range of benefits, including: 33 days annual leave, including bank holidays Annual leave purchase scheme (Subject to T&Cs) Celebration leave Ongoing professional development Progression opportunities Company pension Profit share scheme Long service awards Subsidised tuck shops Health care benefits (Health Cash Back Plan and Mental Health Counselling Services) BUPA (Solicitor positions only, for self, not dependents) Retailer and gym membership discounts Recruitment and legal department referrals (Subject to T&Cs) Annual Events Forbes is an equal opportunities and disability-confident employer, accredited by Investors in People and ISO 9001 quality management systems. We are committed to equal opportunities in employment, service provision, and supplier engagement, and strive to maintain a workforce that reflects the local community. We kindly remind all recruitment agencies to respect our policy which prohibits the acceptance of speculative CVs, and not submit candidates for a role that we advertise, unless explicitly instructed to do so. Any candidates that are submitted on a speculative basis will not be considered an introduction. Our dedication to this process is part of our commitment to equal opportunities for all applicants.