Job Summary The Account Manager is responsible for supporting their Brand in for supporting the Brand in driving sales turnover and market share through consistently remaining consumer focused; They are accountable for achieving this by; · reflecting a credible and professional Brand image to all internal and external consumers at all times · maximising sales through selling, providing excellent service and retail standards · contributing to efficiencies through adhering to store/Brand//Company Procedures and guidelines. Sales and Service · Understand daily/weekly targets · Ensure personal awareness of all additional sales avenues i.e. eventing, Omni and digital channels, etc. · Keep up to date with competitor activities and missed opportunities · Effectively social media, leveraging opportunities to drive the business, protect and enhance the Brand image. · Deliver the Brand Strategy, ensuring the delivery of an effective local plan · Plan and implement local marketing & events initiatives, aligned to Retailer activity. · Deliver excellence in execution of service by ensuring measures are in place to continually and visibly improve service levels, creating a zero consumer complaints mind-set and a surprise and delight culture · Be an Ambassador for the Brand – lead the way to ensure Brand values are represented and bought to life. · Ensure all refunds and complaints are managed in line with Company guidelines and to a mutually satisfactory conclusion, informing/consulting with the Area Manager where appropriate · Use digital tools to ensure knowledge is kept up to date · Deliver a consumer recruitment and retention strategy to grow a loyal consumer base. · Develop up to date knowledge of product in order to ensure we deliver an industry leading experience and the product meets the consumer’s needs. Operations · Plan to ensure the delivery of excellent standards at all times (product, housekeeping, displays, messaging, pricing) · Review retail standards on a daily basis ensuring they are maintained to the required standard · Ensure deliveries, stock movements and associated administration are completed within agreed Company timeframes · Ensure that all auditable processes and administration are actioned to Company guidelines and take corrective action in highlighted areas of risk · Ensure all information requests are fulfilled accurately, within deadlines set · Minimise stock loss by ensuring all Company Security Policies and Procedures are implemented correctly and followed · Create and maintain a safe working environment for consumers ensuring that Company and Retailer Policies and Procedures are adhered to · Ensures that all health & safety responsibilities and all areas of operational activity achieve a minimum overall grading of ‘Acceptable’ during audits. Commerciality · Manage daily replenishment, taking appropriate action where necessary · Maximise sales performance by utilising all commercial reports before making commercial decisions · Plan and deliver the visual merchandising layout, ensuring it is completed to guidelines and within agreed timescales · Identify stock package issues, and take corrective action, informing the Area Manager when out of direct control · Effectively manage all promotions and discounts ensuring they are actioned in line with Company guidelines · Identify trends and make suggestions to enhance product performance Essential · Experience in a fast-paced retail and/or consumer facing environment · Ability to drive self-development · Commercial understanding and awareness of industry · Effective communication, organisation and prioritisation skills