OpenDoor I Planning Executive– Job Description
PURPOSE
The purpose of this document is to help prospective team members better understand the role and responsibilities with the position of Planning Executive at OpenDoor, WPP’s bespoke global operating model for Amazon.
ABOUT WPP & OPENDOOR
At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology.
OpenDoor is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Our people drive impact – innovating, learning, thriving, and occasionally failing too.
The unique OpenDoor partnership model is built to deliver next level productivity, fueled by our industry-leading approach to People, Platforms, and Process. OpenDoor spans across all WPP agencies and disciplines such as media, business consultancy, communications and brand strategy, tech and commerce, public relations, and production.
By joining OpenDoor, you are joining a cross-function team partnering with one of WPP’s top five global clients, challenging yourself and the world around you every day, working in the most unusual way on some of Earth’s most ambitious opportunities in marketing, tech, media, business, and creativity.
ABOUT THE ROLE
We are searching for a talented and enthusiastic individual to join our OpenDoor team as a Planning Executive. This is a full-time position based in London, reporting to the planning director. This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence, and best-in-class service for Amazon across its diverse businesses.
RESPONSIBILITIES
Media planning:
* Develop a baseline of media planning knowledge across channels.
* Learn about DE+I planning and carbon conscious media.
* Learn and use media systems and tools including TGI, Pathmatics, AdIntel, Open AI, etc.
* Run and analyze reports including competitive, audience insights, etc.
* Maintain an inquisitive mindset, wanting to understand and learn more about media planning.
* Stay updated on the latest trends and news impacting the media industry.
Campaign management:
* Learn the fundamentals of effective campaign management including updating schematics, providing media plans to clients, and chasing creative.
* Assist with financial processes e.g. PO trackers, bookings, reconciliations, queries.
* Work closely with activation teams to deliver responses and tactical plans.
Effective communication:
* Update internal and external status reports.
* Coordinate regular meetings with the client and creative agency and collate documents for those meetings.
* Work with your line manager to align objectives and goals in line with your role and agency vision.
QUALIFICATIONS
* Basic understanding and competence in MS Office – particularly PowerPoint and Excel.
* Awareness and curiosity about the media and marketing industry including trends and challenges.
* Ability to research and summarize information into findings for sharing.
* Broad understanding of industry tools, technology, techniques, and systems.
* Ability to run simple tasks independently and present to clients or package for the wider team.
* Experience in the entertainment category.
* Multi-market experience.
* Ability to thrive in a fast-paced, dynamic environment while maintaining a partnership focus.
BONUS POINTS
* Curiosity about communication frameworks, plans, approaches, trends, and innovations.
* Willingness to contribute to new projects and ideation sessions.
* Assistance in developing communication frameworks and cross-media strategy.
* Support with data reporting, audience intelligence, and client-facing presentations.
* Basic understanding of media channel dynamics.
* Familiarity with Amazon's way of working and their leadership principles.
* Understanding of Amazon's ecosystem.
BENEFITS OF OPENDOOR
* Unparalleled Access: Gain direct experience working with one of the world's most innovative companies.
* Mentorship & Training: Receive guidance from experienced professionals at both WPP and Amazon.
* Cutting-Edge Technology: Utilize industry-leading tools and platforms.
* Data-Driven Environment: Develop analytical skills and contribute to data-driven decision making.
* Global Impact: Be part of a team shaping the future of marketing on a global scale.
HOW TO APPLY
Interested candidates are encouraged to submit their resume and cover letter to the talent team.
We are an equal opportunity employer and value diversity at our company.
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