Senior Marketing Executive – Events
Hybrid Working (1-2 days office based)
Location: London
Award winning events business seeks highly talented Senior Marketing Executive to join their rapidly growing events team. This role will work across a number of industry leading B2B conferences.
The successful Senior Marketing Executive will help to plan, organise and execute innovative marketing campaigns. Supported by the Head of Marketing, the successful candidate will be responsible for the planning and implementation of exceptional global marketing campaigns, delivered on time and within budget.
The ideal candidate will have brilliant attention to detail, be highly creative, and an excellent team player with the ability to manage multiple projects to a high standard.
Key Responsibilities:
1. Planning and delivering cross-channel digital marketing campaigns with support from the Head of Marketing in line with the event or project objectives.
2. Assisting with the design, production and distribution of all promotional materials relating to the portfolio.
3. Writing and proofing copy for a range of marketing platforms & materials including websites, social media, emails and brochures.
4. Maintaining and updating conference websites.
5. Using digital channels and technologies to enhance the online presence of the business.
6. Managing and segmenting data, identifying gaps, developing new data sources and implementing a data build plan.
7. Continuous analysis and evaluation of marketing campaigns to improve performance.
Key Knowledge & Skills Required:
1. 1 year+ in B2B event marketing either conferences or exhibitions.
2. Solid understanding of the events and digital media landscape.
3. Proven ability to learn new tools and software quickly and independently.
4. Literate and numerate with exemplary verbal and written English.
5. Proficient in Microsoft Office programmes.
6. Excellent knowledge of best practice across email, social media, paid media, landing pages & websites.
Salary: £30,000 - £37,000 + Bonus + Excellent Benefits
#J-18808-Ljbffr